From Runway to Instagram: 27 Fashion Influencers Who Set the Trends
Fashion has always been a dynamic and ever-changing industry, with trends constantly evolving and being influenced by various factors. In recent years, social media platforms like Instagram have played a significant role in shaping fashion trends and influencing the way we dress. With the rise of fashion influencers, we have seen a shift from traditional runway shows to a more inclusive and diverse representation of style on social media.
In this blog post, we will take a closer look at 27 fashion influencers who have made a mark in the industry and are setting the trends on Instagram. These influencers come from different backgrounds and styles, but they all have one thing in common: their ability to inspire and influence millions of followers with their fashion choices.
1. Chiara Ferragni (@chiaraferragni)
Chiara Ferragni is a fashion icon and entrepreneur, known for her successful fashion blog, The Blonde Salad, and her eponymous fashion brand. With over 23 million followers on Instagram, she is one of the most influential fashion bloggers in the world. Her style is a mix of high-end designer pieces and affordable fashion, making it accessible to her followers. She has also collaborated with major fashion brands like Dior and Chanel, solidifying her position as a fashion influencer.
2. Aimee Song (@aimeesong)
Aimee Song is a fashion and interior design influencer who runs the blog Song of Style. With over 5.6 million followers on Instagram, she has become a go-to source for fashion inspiration. Aimee’s style is effortlessly cool and chic, and she often mixes high-end designer pieces with affordable finds. She has also collaborated with major brands like Dior, Chloé, and Revolve, making her a prominent figure in the fashion industry.
3. Danielle Bernstein (@weworewhat)
Danielle Bernstein is the founder of the fashion blog We Wore What, which has now expanded into a full-blown lifestyle brand. With over 2.5 million followers on Instagram, she has become a fashion force to be reckoned with. Danielle’s style is edgy and trendsetting, and she is not afraid to take risks with her fashion choices. She has also launched her own clothing line, Second Skin Overalls, which has been a huge success.
4. Camila Coelho (@camilacoelho)
Camila Coelho is a Brazilian fashion influencer who rose to fame with her YouTube channel, where she shares fashion and beauty tips. With over 9 million followers on Instagram, she has become a global fashion icon. Camila’s style is feminine and sophisticated, with a touch of her Brazilian roots. She has also collaborated with major fashion brands like Revolve and Lancôme, making her a highly sought-after influencer in the industry.
5. Negin Mirsalehi (@negin_mirsalehi)
Negin Mirsalehi is a Dutch fashion influencer known for her luxurious and elegant style. With over 6.5 million followers on Instagram, she has become a fashion inspiration to many. Negin’s style is classic and timeless, with a focus on high-end designer pieces. She has also launched her own haircare brand, Gisou, which has been a huge success and has solidified her position as a successful entrepreneur in the fashion industry.
6. Olivia Palermo (@oliviapalermo)
Olivia Palermo is a fashion influencer, model, and entrepreneur, known for her impeccable style and polished looks. With over 6 million followers on Instagram, she has become a style icon for many. Olivia’s style is elegant and refined, with a mix of high-end designer pieces and more affordable options. She has also collaborated with major fashion brands like Dior and Banana Republic, making her a prominent figure in the industry.
7. Amina Muaddi (@aminamuaddi)
Amina Muaddi is a shoe designer and fashion influencer who has been making waves in the fashion industry. With over 1.3 million followers on Instagram, she has become a go-to source for fashion and footwear inspiration. Amina’s style is bold and unique, with a focus on statement footwear. She has also collaborated with major fashion brands like Fendi and Rihanna’s Savage X Fenty, making her a rising star in the industry.
8. Pernille Teisbaek (@pernilleteisbaek)
Pernille Teisbaek is a Danish fashion influencer and stylist known for her effortless and chic style. With over 1.6 million followers on Instagram, she has become a prominent figure in the fashion industry. Pernille’s style is a mix of Scandinavian minimalism and high-end designer pieces, making it both wearable and aspirational. She has also collaborated with major fashion brands like Louis Vuitton and Chanel, solidifying her position as a fashion influencer.
9. Iris Apfel (@iris.apfel)

From Runway to Instagram: 27 Fashion Influencers Who Set the Trends
At 98 years old, Iris Apfel is not your typical fashion influencer, but she has become a style icon in her own right. With over 1.5 million followers on Instagram, she continues to inspire and influence the younger generation with her unique and vibrant style. Iris’s style is all about bold colors, statement jewelry, and mixing vintage pieces with modern ones. She has also collaborated with major fashion brands like MAC Cosmetics, making her a true fashion legend.
10. Tanesha Awasthi (@girlwithcurves)
Tanesha Awasthi is a fashion influencer known for her body-positive approach to fashion. With over 600,000 followers on Instagram, she has become a role model for women of all sizes and shapes. Tanesha’s style is chic and sophisticated, with a focus on flattering silhouettes and on-trend pieces. She has also collaborated with major fashion brands like Lane Bryant and Eloquii, making her a prominent figure in the plus-size fashion industry.
11. Jenny Cipoletti (@margoandme)
Jenny Cipoletti is a fashion and lifestyle influencer known for her feminine and romantic style. With over 600,000 followers on Instagram, she has become a source of inspiration for many. Jenny’s style is classic and sophisticated, with a touch of Parisian flair. She has also collaborated with major fashion brands like Dior and Bobbi Brown, making her a rising star in the industry.
12. Shea Marie (@sheamarie)
Shea Marie is a fashion influencer and designer known for her edgy and cool style. With over 1.5 million followers on Instagram, she has become a go-to source for fashion and beauty inspiration. Shea’s style is all about mixing high-end designer pieces with vintage finds and edgy accessories. She has also launched her own swimwear brand, SAME Los Angeles, which has been a huge success.
13. Leandra Medine Cohen (@leandramcohen)
Leandra Medine Cohen is the founder of the popular fashion and lifestyle website Man Repeller. With over 2 million followers on Instagram, she has become a prominent figure in the industry. Leandra’s style is playful and quirky, with a focus on mixing different patterns and textures. She has also collaborated with major brands like Valentino and Mango, solidifying her position as a fashion influencer.
14. Olivia Culpo (@oliviaculpo)
Olivia Culpo is a former Miss Universe and fashion influencer known for her impeccable style. With over 4.5 million followers on Instagram, she has become a fashion inspiration to many. Olivia’s style is glamorous and sophisticated, with a focus on statement pieces and designer brands. She has also collaborated with major fashion brands like Express and GHD, making her a rising star in the industry.
15. Blair Eadie (@blaireadiebee)
Blair Eadie is a fashion influencer and founder of the fashion blog Atlantic-Pacific. With over 1.5 million followers on Instagram, she has become a go-to source for fashion inspiration. Blair’s style is preppy and colorful, with a mix of high-end designer pieces and more affordable options. She has also collaborated with major fashion brands like Nordstrom and Nordstrom Rack, making her a prominent figure in the industry.
16. Rachel Parcell (@rachparcell)
Rachel Parcell is a fashion influencer and founder of the popular fashion and lifestyle blog Pink Peonies. With over 1.3 million followers on Instagram, she has become a style icon to many. Rachel’s style is feminine and elegant, with a focus on pastel colors and classic silhouettes. She has also launched her own clothing line, Rachel Parcell Collection, which has been a huge success.
17. Lainy Hedaya (@lainyhedaya)
Lainy Hedaya is a fashion influencer and founder of the popular fashion and lifestyle blog Haute Inhabit. With over 300,000 followers on Instagram, she has become a rising star in the industry. Lainy’s style is minimalistic and chic, with a focus on monochromatic looks and high-end designer pieces. She has also collaborated with major fashion brands like Revolve and Fendi, solidifying her position as a fashion influencer.
18. Brittany Xavier (@brittanyxavier)
Brittany Xavier is a fashion and lifestyle influencer known for her edgy and cool style. With over 1.5 million followers on Instagram, she has become a go-to source for fashion inspiration. Brittany’s style is a mix of high-end designer pieces and more affordable options, making it accessible to her followers. She has also collaborated with major fashion brands like Revolve and Express, making her a rising star in the industry.
19. Rocky Barnes (@rocky_barnes)
Rocky Barnes is a fashion influencer and model known for her beachy and bohemian style. With over 2 million followers on Instagram, she has become a prominent figure in the fashion industry. Rocky