The Power of Collaboration: 42 Beauty Influencers Who Have Joined Forces
In the world of beauty and cosmetics, collaboration is becoming increasingly popular. With the rise of social media and influencer marketing, beauty influencers have found success in joining forces with one another to create unique and innovative products. This not only benefits the influencers themselves, but also their loyal followers who are always on the lookout for the latest and greatest in beauty trends.
Collaboration in the beauty industry is not a new concept, but it has certainly gained momentum in recent years. One of the most notable early collaborations was between MAC Cosmetics and singer Rihanna in 2013, when they released their highly coveted RiRi Hearts MAC collection. This collaboration was a huge success, with products selling out within hours and generating massive buzz on social media.
Since then, collaborations in the beauty industry have only grown in popularity, with influencers teaming up with both established brands and other influencers. These collaborations not only bring together different talents and styles, but also expand the reach and influence of each individual involved. Here are 42 examples of beauty influencers who have joined forces and created some truly remarkable products.
1. NikkieTutorials x Too Faced – The Power of Makeup Collection
In 2016, Dutch beauty guru NikkieTutorials collaborated with cosmetics brand Too Faced to create a makeup collection that reflected her signature bold and colorful style. The collection included an eyeshadow palette, highlighter, and matte liquid lipstick, and was a huge success among her followers.
2. Jeffree Star x Manny MUA – Jeffree Star Cosmetics Collaboration
Two of the biggest names in the beauty industry, Jeffree Star and Manny MUA, joined forces in 2016 to create a limited edition liquid lipstick set. The set included two shades, “I’m Shook” and “Daddy”, and sold out within minutes of its release.
3. Huda Kattan x Tweezerman – Huda Beauty x Tweezerman Collaboration
Beauty influencer Huda Kattan, founder of Huda Beauty, teamed up with Tweezerman in 2016 to create a limited edition collection of beauty tools. The collection included a lash curler, tweezers, and scissors, all in the signature Huda Beauty pink and gold packaging.
4. Jaclyn Hill x Morphe – Jaclyn Hill x Morphe Eyeshadow Palette
In 2017, popular beauty YouTuber Jaclyn Hill collaborated with cosmetics brand Morphe to create an eyeshadow palette that quickly became a fan favorite. The palette features 35 shades, ranging from neutral mattes to shimmery metallics, and has since become a staple in many makeup collections.
5. Tati Westbrook x Halo Beauty – Halo Beauty Hair, Skin, and Nails Booster
Beauty influencer Tati Westbrook, known for her channel “GlamLifeGuru”, launched her own beauty brand Halo Beauty in 2018. Her first product, the Hair, Skin, and Nails Booster, was developed in collaboration with a team of experts and contains vitamins and minerals to promote healthy hair, skin, and nails.
6. James Charles x Morphe – The James Charles Palette
In 2018, beauty YouTuber and makeup artist James Charles collaborated with Morphe to create a vibrant and versatile eyeshadow palette. The palette features 39 shades, including bold brights and neutral transition shades, and has been a huge hit among makeup enthusiasts.
7. Jackie Aina x Too Faced – Jackie Aina x Too Faced Born This Way Foundation
Beauty influencer Jackie Aina worked with Too Faced to expand their shade range for their popular Born This Way Foundation. Aina was heavily involved in the shade selection process and the collaboration resulted in the addition of 11 new shades to the range.
8. Manny MUA x Lunar Beauty – Life’s a Drag Eyeshadow Palette
Manny MUA launched his own beauty brand Lunar Beauty in 2018 and his first product, the Life’s a Drag Eyeshadow Palette, was an immediate hit. The palette features 14 shades inspired by drag culture and is a perfect representation of Manny’s love for bold and colorful makeup looks.
9. Carli Bybel x Il Makiage – Carli Bybel x Il Makiage Collection
Beauty influencer Carli Bybel collaborated with cosmetics brand Il Makiage to create a limited edition collection that included an eyeshadow palette, highlighter, and lip products. The collection was a huge success and sold out shortly after its release.
10. Patrick Starrr x MAC – Patrick Starrr x MAC Slay Ride Collection
In 2018, MAC Cosmetics teamed up with beauty influencer Patrick Starrr to create a holiday collection that featured a range of lipsticks, lip glosses, and an eyeshadow palette. The collection was a celebration of Starrr’s love for glam and was a huge hit among his followers.
The Power of Collaboration: 42 Beauty Influencers Who Have Joined Forces
11. Desi Perkins x Quay – Quay x Desi Perkins High Key Sunglasses
Influencer and beauty YouTuber Desi Perkins collaborated with sunglasses brand Quay to create the High Key sunglasses, which quickly became a must-have accessory for fashion and beauty enthusiasts. The oversized aviator style has been worn by celebrities and influencers alike.
12. Alissa Ashley x NYX – Alissa Ashley x NYX Can’t Stop Won’t Stop Foundation
Beauty influencer Alissa Ashley worked with NYX to expand their shade range for their Can’t Stop Won’t Stop Foundation, which now includes 45 different shades. The collaboration was praised for its inclusive shade range and became a favorite among makeup lovers of all skin tones.
13. Bretman Rock x Morphe – Bretman Rock x Morphe Babe in Paradise Highlighter Palette
In 2018, Morphe collaborated with beauty and lifestyle influencer Bretman Rock to create a highlighter palette that reflects his love for a blinding glow. The palette features six shades, including a pink and purple highlighter, and has been a hit among makeup enthusiasts.
14. Tanya Burr x Feelunique – Tanya Burr x Feelunique Christmas Collection
In 2018, British beauty influencer Tanya Burr collaborated with online beauty retailer Feelunique to create a holiday collection that featured a range of makeup products, including an eyeshadow palette, lip glosses, and a highlighter. The collection was a huge success and sold out within hours of its release.
15. KathleenLights x ColourPop – KathleenLights x ColourPop Dream Street Palette
In 2018, ColourPop collaborated with beauty influencer KathleenLights to create a dreamy eyeshadow palette, inspired by her love for warm tones and shimmers. The palette features 12 shades and has been a favorite among ColourPop fans.
16. Chloe Morello x Ciate – Chloe Morello x Ciate Beauty Haul
Influencer and makeup artist Chloe Morello teamed up with Ciate to create a beauty haul, featuring a mix of both new and existing products. The collection included a palette, highlighter, lip products, and more, and was a hit among fans of both Morello and Ciate.
17. Laura Lee x Violet Voss – Laura Lee x Violet Voss Eye Shadow Palette
In 2017, beauty YouTuber Laura Lee collaborated with Violet Voss to create an eyeshadow palette that reflects her love for warm and neutral tones. The palette features 20 shades, including a mix of mattes, shimmers, and metallics, and has been a staple in many makeup collections.
18. Chloe Ferry x By BEAUTY BAY – Chloe Ferry x By BEAUTY BAY Collection
British reality TV star Chloe Ferry collaborated with online beauty retailer By BEAUTY BAY to create a collection that features a mix of makeup and skincare products. The collection includes a variety of lip products, an eyeshadow palette, and a moisturizer, all in Ferry’s signature pink packaging.
19. Jackie Aina x Anastasia Beverly Hills – Jackie Aina x Anastasia Beverly Hills Palette
In 2019, Jackie Aina collaborated with Anastasia Beverly Hills to create a limited edition eyeshadow palette that features 14 shades, including a mix of mattes, shimmers, and glitter. The palette was praised for its inclusivity and became a fan favorite.
20. Shayla x ColourPop – Shayla x ColourPop Perception Palette
Beauty influencer Shayla teamed up with ColourPop to create a versatile eyeshadow palette that features a mix of warm and cool tones, perfect for creating a variety of looks. The palette also includes a highlighter and a lip gloss, all in Shayla’s signature purple packaging.
21. Jaclyn Hill x Morphe – Jaclyn Hill x Morphe Volume II Eyeshadow Palette
In 2019, Jaclyn Hill collaborated with Morphe once again to create a second eyeshadow palette, this time featuring 35 shades in a mix of mattes, shimmers, and metallics. The palette was highly anticipated and sold out within minutes of its release.
22. Jackie Aina x Anastasia Beverly Hills – Jackie Aina x Anastasia Beverly Hills Lipstick Collection
Jackie Aina and Anastasia Beverly Hills joined forces again in 2019 to create a collection of lipsticks that features shades suitable for all skin tones. The collection includes six shades, ranging from nudes to bold reds, and has been praised for its inclusivity.
23. NikkieTutorials x Beauty Bay – NikkieTutorials x Beauty Bay Pressed Pigments Palette
Influencer NikkieTutorials collaborated with online beauty retailer Beauty Bay to create a colorful pressed pigments palette that features 20 shades. The palette is perfect for creating bold and vibrant looks and has been a hit among Nikkie’s followers.
24. Carli Bybel x Anastasia Beverly Hills – Carli Bybel x Anastasia Beverly Hills Eyeshadow Palette
Carli Bybel teamed up with Anastasia