Blog Post:
Beauty influencers are not just experts in makeup and skincare, they are also trendsetters and innovators in the beauty industry. They have the power to inspire and influence millions of people with their unique styles, techniques, and product recommendations. In this blog post, we will take a closer look at the most iconic beauty moments from 42 top influencers and how they have shaped the beauty world.
1. Huda Kattan – “The Power of Contouring”
Huda Kattan, also known as Huda Beauty, is one of the most influential beauty gurus in the world. Her iconic tutorial on contouring went viral and changed the way many people do their makeup. She showed the power of using different shades to sculpt and define the face, creating a more chiseled and flawless look.
2. James Charles – “The Rise of Male Beauty Influencers”
James Charles made history as the first male CoverGirl ambassador and has since become a force to be reckoned with in the beauty community. He has broken barriers and inspired many young men to embrace makeup and express their creativity through beauty.
3. Jackie Aina – “Diversity and Inclusivity in Beauty”
Jackie Aina is a vocal advocate for diversity and inclusivity in the beauty industry. She has called out brands for their lack of shade ranges and representation and has used her platform to uplift marginalized voices in the community. Her iconic moment was when she collaborated with Too Faced to expand their Born This Way foundation shade range.
4. Jeffree Star – “The Power of Social Media in Beauty”
Jeffree Star is a beauty mogul who has built his empire through social media. He has shown the world the power of using social media platforms to grow and promote a business. His iconic moment was when he launched his own makeup line, Jeffree Star Cosmetics, which has become a huge success.
5. NikkiTutorials – “The Magic of Makeup Transformation”
NikkiTutorials, also known as Nikkie de Jager, is a Dutch makeup artist who gained global recognition for her incredible makeup transformations. She showed the world the true power of makeup and how it can be used to create any look you desire, from subtle to dramatic.
6. Desi Perkins – “The Perfect Winged Liner”
Desi Perkins is known for her flawless makeup looks and her iconic winged liner. She has shared her technique with her followers and has become the go-to guru for achieving the perfect winged liner. Her iconic moment was when she collaborated with Maybelline to launch her own eyeliner, which has become a cult-favorite.
7. Patrick Starrr – “The Art of Drag Makeup”
Patrick Starrr is a makeup artist and YouTuber who has gained a massive following for his incredible drag makeup transformations. He has shown the world that makeup has no gender and can be used as a form of self-expression. His iconic moment was when he collaborated with MAC to launch his own makeup collection.
8. Nikita Dragun – “The Power of Makeup for Self-Love”
Nikita Dragun is a transgender model and beauty influencer who has used makeup to empower herself and inspire others. She has shared her journey with her followers and has become a role model for the LGBTQ+ community. Her iconic moment was when she launched her own makeup brand, Dragun Beauty, which celebrates diversity and self-love.
9. Manny MUA – “Breaking Gender Norms in Beauty”
Manny MUA, also known as Manny Gutierrez, is a male beauty influencer who has broken gender norms and stereotypes in the beauty world. He has shown that makeup is for everyone and has inspired many young men to be confident in their love for beauty. His iconic moment was when he collaborated with Morphe to launch his own eyeshadow palette.
10. Laura Lee – “The Power of Collaboration”
Laura Lee is a beauty influencer who has collaborated with many brands and fellow influencers to create successful makeup collections. She has shown the power of collaboration and how it can benefit both parties involved. Her iconic moment was when she collaborated with Violet Voss to launch her own eyeshadow palette.
11. Tati Westbrook – “The Ultimate Beauty Guru”
Tati Westbrook, also known as Tati Beauty, is one of the OG beauty gurus on YouTube. She has been sharing her knowledge and expertise in makeup and skincare for over a decade and has become a trusted source for product reviews and recommendations. Her iconic moment was when she launched her own makeup brand, Tati Beauty, which sold out within hours.
12. Jaclyn Hill – “The Power of a Bold Lip”
Jaclyn Hill is known for her bold makeup looks and her iconic red lip. She has inspired many to step out of their comfort zone and embrace a bold lip color. Her iconic moment was when she collaborated with Becca Cosmetics to launch her own highlighter, Champagne Pop, which became a bestseller.

The Most Iconic Beauty Moments from 42 Top Influencers
13. Kandee Johnson – “The Queen of Transformations”
Kandee Johnson is a makeup artist and beauty influencer who is known for her incredible transformations, from celebrities to cartoon characters. She has shown the world the true artistry of makeup and how it can be used to create any look. Her iconic moment was when she collaborated with Too Faced to launch her own eyeshadow palette.
14. Carli Bybel – “Beauty on a Budget”
Carli Bybel is a beauty influencer who has shown that you don’t need expensive products to achieve a flawless makeup look. She has shared her budget-friendly makeup and skincare tips with her followers, making beauty more accessible to everyone. Her iconic moment was when she collaborated with BH Cosmetics to launch her own eyeshadow and highlighter palette.
15. Chloe Morello – “The Power of Experimentation”
Chloe Morello is an Australian beauty influencer who is known for her creativity and experimentation with makeup. She has shown that makeup is all about having fun and trying new things. Her iconic moment was when she collaborated with Ciaté London to launch her own eyeshadow palette.
16. Kathleen Lights – “The Perfect Nude Lip”
Kathleen Lights is a beauty influencer who has become known for her love for nude lipsticks. She has shared her favorite shades and formulas with her followers and has inspired many to rock a nude lip. Her iconic moment was when she collaborated with ColourPop to launch her own lipstick collection.
17. Wayne Goss – “The Power of Brushes”
Wayne Goss is a British makeup artist and beauty influencer who has shown the importance of using the right brushes for makeup application. He has his own line of makeup brushes, which have become a staple in many beauty routines. His iconic moment was when he collaborated with Beautylish to launch his own brush set.
18. Tanya Burr – “The Beauty Blogger Turned Businesswoman”
Tanya Burr started her career as a beauty blogger and has since become a successful businesswoman. She has launched her own makeup and skincare line, which has been a hit among her followers. Her iconic moment was when she collaborated with Pixi Beauty to launch her own eyeshadow and highlighter palette.
19. Zoe Sugg – “The Power of YouTube in Beauty”
Zoe Sugg, also known as Zoella, is a British beauty influencer who rose to fame through her YouTube channel. She has built a successful brand and has launched her own beauty and lifestyle products. Her iconic moment was when she collaborated with ColourPop to launch her own makeup collection.
20. Emily Noel – “The Everyday Makeup Guru”
Emily Noel, also known as Beauty Broadcast, is a beauty influencer who has become known for her everyday makeup tutorials and reviews. She has shown that you don’t need a full face of makeup to look beautiful and has inspired many to embrace their natural beauty. Her iconic moment was when she collaborated with Makeup Revolution to launch her own eyeshadow palette.
21. Teni Panosian – “The Power of Skincare”
Teni Panosian is a beauty influencer who has a passion for skincare. She has shared her knowledge and tips on achieving healthy and glowing skin with her followers. Her iconic moment was when she collaborated with Pixi Beauty to launch her own skincare line.
22. Lauren Curtis – “The Perfect Smokey Eye”
Lauren Curtis is an Australian beauty influencer who has become known for her flawless makeup looks and her iconic smokey eye. She has shared her technique with her followers and has inspired many to recreate the look. Her iconic moment was when she collaborated with BYS to launch her own eyeshadow palette.
23. Marlena Stell – “The Power of Speaking Out”
Marlena Stell, also known as Makeup Geek, is a beauty influencer who has used her platform to speak out against the dark side of the beauty industry. She has shed light on issues such as influencer pay and product quality, and has encouraged others to use their voices as well. Her iconic moment was when she launched her own makeup brand, Makeup Geek.
24. Nyma Tang – “The Importance of Representation”
Nyma Tang is a beauty influencer who has used her platform to advocate for more representation of dark-skinned individuals in the beauty industry. She has reviewed and tested makeup products to see if they work for deeper skin tones and has inspired many brands to expand their shade ranges. Her iconic moment was when she collaborated with MAC to launch her own lipstick shade.
25. Grav3yardgirl – “The Unconventional Beauty Guru”
Grav3yardgirl, also known as Bunny Meyer, is a beauty influencer who is known for her unconventional style and personality. She has shown that beauty is not just about looking perfect, but also about having fun and being true to yourself. Her iconic moment was when she collaborated with Tarte Cosmetics to launch her own eyeshadow and face palette.
26. Chloe Moretz – “The Power of Celebrity Beauty Influencers”
Chloe Moretz is an actress and beauty influencer