In recent years, the skincare industry has seen a massive boom, with more and more people becoming invested in their skincare routines. With countless products on the market, it can be overwhelming to know which brands to trust. To help narrow down your options, we have compiled a list of the best-selling skincare brands of 2020. These 43 brands have proven their effectiveness and have gained a loyal following among skincare enthusiasts.
1. The Ordinary
Known for its affordable yet highly effective products, The Ordinary has been a game-changer in the skincare world. Their no-frills approach to ingredients and packaging has made it a cult favorite among beauty gurus and everyday consumers alike.
2. CeraVe
CeraVe has become a household name for its gentle and hydrating skincare products. Formulated with ceramides, hyaluronic acid, and other skin-loving ingredients, their products are perfect for those with sensitive or dry skin.
3. La Roche-Posay
This French brand has gained a reputation for its high-quality, dermatologist-recommended skincare products. With a focus on gentle and effective formulas, La Roche-Posay is a go-to for those with acne-prone or sensitive skin.
4. Drunk Elephant
Drunk Elephant has quickly become a must-have brand for skincare enthusiasts. Their emphasis on clean and natural ingredients, as well as their innovative formulations, have made them a fan favorite.
5. Paula’s Choice
Founded by skincare expert Paula Begoun, this brand is all about using science and research to create effective products. From anti-aging to acne-fighting, Paula’s Choice has something for everyone.
6. The Inkey List
Another budget-friendly brand, The Inkey List offers simple yet effective products that target specific skin concerns. With transparent and straightforward packaging, their products are easy to incorporate into any skincare routine.
7. Tatcha
Inspired by Japanese beauty rituals, Tatcha has become a luxury brand beloved by many. Their products are formulated with traditional Japanese ingredients, such as green tea and rice bran, to give you a glowing complexion.
8. Sunday Riley
Known for its potent and results-driven products, Sunday Riley has gained a loyal following among beauty editors and celebrities. Their Luna Sleeping Night Oil and Good Genes Treatment are cult favorites for their anti-aging benefits.
9. Glossier
Glossier has taken the beauty world by storm with its minimalist and Instagram-worthy packaging. Their skincare line includes gentle yet effective products that are perfect for those with sensitive skin.
10. Neutrogena
A staple in many households, Neutrogena offers a wide range of affordable and effective skincare products. From cleansers to moisturizers, their products cater to different skin types and concerns.
11. Olay
For over 60 years, Olay has been a go-to brand for anti-aging skincare. Their products are backed by science and are formulated with ingredients such as retinol and niacinamide to target wrinkles and fine lines.
12. Kiehl’s
Kiehl’s has been around since 1851 and has gained a reputation for its high-quality and effective skincare products. Their Midnight Recovery Concentrate and Creamy Eye Treatment with Avocado are customer favorites.
13. Dermalogica
Dermalogica is a professional skincare brand loved by skincare professionals and consumers alike. Their products are formulated without common irritants and are designed to target specific skin concerns.
14. Murad
Founded by a dermatologist, Murad is all about merging science and skincare. Their products are formulated with high-quality ingredients and are designed to address a variety of skin concerns, from acne to aging.
15. Skinceuticals
This medical-grade skincare brand is loved by celebrities and skincare professionals for its potent and effective products. Their line includes products that target specific skin concerns, such as discoloration and fine lines.
16. L’Oréal Paris
L’Oréal Paris is a household name for its affordable and effective skincare products. From anti-aging to acne-fighting, their products cater to a wide range of skin concerns and are easily accessible at drugstores.
17. Origins
Origins is all about using natural and plant-based ingredients in their products. Their line includes products for all skin types, from dry to oily, and are known for their refreshing scents and gentle formulations.
18. Estée Lauder
This luxury brand has been a go-to for many for its high-quality skincare products. Their Advanced Night Repair serum and Revitalizing Supreme+ moisturizer are customer favorites for their anti-aging benefits.
19. Biossance
Biossance is a clean and sustainable skincare brand that uses plant-based squalane in its formulations. Their products are gentle yet effective, making them suitable for all skin types.
The Best-Selling Skincare Brands of 2020: 43 Brands You Need to Try
20. Kate Somerville
Known for her celebrity clientele, Kate Somerville has created a line of skincare products that deliver visible results. From acne-fighting to anti-aging, her products are designed to give you a flawless complexion.
21. Laneige
This Korean brand has gained a following for its hydrating and brightening skincare products. Their Water Sleeping Mask and Lip Sleeping Mask are popular for their moisturizing properties.
22. Fresh
Fresh is a luxury skincare brand that uses natural ingredients and innovative technology in their products. Their line includes products for all skin types, and their Sugar Face Polish is a fan favorite for its exfoliating and brightening properties.
23. Dr. Jart+
Dr. Jart+ is a Korean brand that combines science and skincare to create effective products. Their Cicapair Tiger Grass Color Correcting Treatment is a must-try for its ability to neutralize redness and even out skin tone.
24. SkinCeuticals
SkinCeuticals is a medical-grade brand that focuses on using advanced skincare technology and potent ingredients in their products. Their C E Ferulic serum and Physical Fusion UV Defense sunscreen are highly recommended by skincare professionals.
25. K-beauty
K-beauty, short for Korean beauty, has exploded in popularity in recent years. Brands such as Innisfree, Cosrx, and Etude House offer affordable and innovative products that have become cult favorites.
26. First Aid Beauty
First Aid Beauty is all about gentle and effective skincare for even the most sensitive skin. Their Ultra Repair Cream and Facial Radiance Pads have gained a loyal following for their hydrating and brightening benefits.
27. Mario Badescu
Mario Badescu is a budget-friendly brand that offers effective products for all skin types. Their Drying Lotion and Facial Spray with Aloe, Herbs, and Rosewater are customer favorites for their acne-fighting and refreshing properties.
28. Vichy
Vichy is a French brand that has been around for over 80 years and is known for its high-quality and innovative products. Their Mineral 89 serum and Aqualia Thermal Rich Cream are beloved for their hydrating benefits.
29. Bioderma
Bioderma is a French pharmacy brand that has gained a following for its gentle and effective products. Their Sensibio H2O micellar water is a holy grail for removing makeup and cleansing the skin without irritation.
30. Eucerin
Eucerin is a dermatologist-recommended brand that offers a range of products for different skin concerns. Their Advanced Repair lotion and Eczema Relief cream are popular for their ability to soothe and heal dry, irritated skin.
31. Dr. Brandt Skincare
Dr. Brandt Skincare offers a line of products that target common skin concerns, such as wrinkles, dark spots, and enlarged pores. Their Microdermabrasion Age Defying Exfoliator and Pores No More Pore Refiner Primer are customer favorites.
32. The Body Shop
The Body Shop is known for its ethical and sustainable approach to skincare. Their Tea Tree Oil line, which targets acne-prone skin, and their Body Butters, which nourish and hydrate the skin, are customer favorites.
33. Algenist
Algenist is a clean and sustainable brand that uses algae-derived ingredients in their products. Their Genius Liquid Collagen and Power Recharging Night Pressed Serum are highly recommended for their anti-aging benefits.
34. DHC
DHC is a Japanese brand that is known for its use of olive oil in its skincare products. Their Deep Cleansing Oil and CoQ10 Quick Gel Brightening Moisture are popular for their ability to remove makeup and hydrate the skin.
35. Origins
Origins is a clean and natural skincare brand that offers effective products for all skin types. Their GinZing line, which includes a moisturizer and eye cream, is a must-try for its brightening and energizing properties.
36. Boscia
Boscia is a clean and cruelty-free brand that uses plant-based ingredients in its products. Their Luminizing Black Charcoal Mask and Cactus Water Moisturizer are fan favorites for their detoxifying and hydrating benefits.
37. Dermalogica
Dermalogica is a professional skincare brand that offers a range of products for different skin concerns. Their Daily Microfoliant and MultiVitamin Power Firm are highly recommended for their exfoliating and anti-aging benefits.
38. Obagi
Obagi is a medical-grade brand that uses advanced skincare technology and high-quality ingredients in its products. Their Nu-Derm System and Professional-C Serum are customer favorites for their ability to improve skin tone and texture.
39. OLEHENRIKSEN
OLEHENRIKSEN is a clean and natural brand that offers effective products for all skin types. Their Banana Bright Eye Cream and Truth Serum are popular for their brightening and anti-aging properties.
40. Tata Harper
Tata Harper is a luxury brand that uses natural and organic ingredients in its products. Their Resurf