Blog Post:
In today’s digital age, influencers have become a powerful force in the world of social media and marketing. These individuals, who have gained a significant following on various platforms, are now seen as authorities in their respective niches and have the ability to sway the opinions and behaviors of their followers. While influencers can be found on various social media platforms, one platform that has seen a significant rise in influential figures is YouTube. In this blog post, we will dive into the rise of influencers on YouTube and explore the journeys of 33 channels that have become household names.
1. PewDiePie
Felix Kjellberg, also known as PewDiePie, is one of the biggest names on YouTube with over 108 million subscribers. He started his channel in 2010, creating gaming content and commentary videos. His unique humor and energetic personality quickly gained him a loyal following, and he became the most subscribed channel on YouTube in 2013. Today, PewDiePie has expanded his content to include vlogs, comedy skits, and even music videos.
2. Zoella
Zoe Sugg, also known as Zoella, is a British lifestyle vlogger who rose to fame on YouTube in 2009. She initially gained a following through her beauty and fashion videos, but has since expanded to include vlogs, DIY, and home decor content. With over 11 million subscribers, Zoella has become a household name and has even released her own line of beauty products.
3. Casey Neistat
Casey Neistat is a filmmaker and vlogger who gained popularity on YouTube through his daily vlogs and short films. His unique style and storytelling abilities have earned him over 12 million subscribers. Neistat’s success on YouTube has also led him to create a production company and work on various projects for major brands.
4. Jenna Marbles
Jenna Marbles, whose real name is Jenna Mourey, is one of the first YouTube stars to gain mainstream recognition. She started her channel in 2010, creating comedic videos and vlogs. With over 20 million subscribers, Jenna Marbles has become one of the most influential female YouTubers and has even appeared on television shows and commercials.
5. Dude Perfect
Dude Perfect is a sports entertainment group that consists of five friends who create trick shot videos and other sports-related content. They gained popularity on YouTube in 2009 and have since expanded to include a merchandise line, a television show, and even a documentary. With over 52 million subscribers, Dude Perfect has become one of the biggest channels on YouTube.
6. Tanya Burr
Tanya Burr is a British beauty vlogger who started her channel in 2009. Her makeup tutorials, beauty reviews, and lifestyle vlogs quickly gained a following, and she has since expanded her brand to include a successful beauty line. Tanya Burr now has over 3 million subscribers and has even released a book.
7. Huda Kattan
Huda Kattan, also known as Huda Beauty, is a makeup artist and beauty influencer who started her YouTube channel in 2010. Her makeup tutorials and product reviews gained her a dedicated following, and she has since created her own successful makeup line. Huda Beauty now has over 4 million subscribers and has been featured in major magazines and publications.
8. Shane Dawson
Shane Dawson is a YouTuber who started his channel in 2008, creating comedic sketches and parodies. His unique brand of humor and his ability to connect with his audience has earned him over 22 million subscribers. In addition to his YouTube success, Shane Dawson has also released books and has appeared on television shows and movies.
9. Lilly Singh
Lilly Singh, also known as Superwoman, is a Canadian YouTuber who started her channel in 2010. Her comedic skits and vlogs have gained her over 14 million subscribers and she has even released a book and a documentary. In 2019, Lilly Singh also became the first female late-night talk show host on a major network.
10. Jeffree Star
Jeffree Star is a makeup artist and beauty influencer who started his YouTube channel in 2006. His makeup tutorials, product reviews, and vlogs have gained him over 17 million subscribers. Jeffree Star has also created his own successful makeup line and has been featured in major magazines and publications.
11. Shane Dawson
Shane Dawson is a YouTuber who started his channel in 2008, creating comedic sketches and parodies. His unique brand of humor and his ability to connect with his audience has earned him over 22 million subscribers. In addition to his YouTube success, Shane Dawson has also released books and has appeared on television shows and movies.
12. Zoella
Zoe Sugg, also known as Zoella, is a British lifestyle vlogger who rose to fame on YouTube in 2009. She initially gained a following through her beauty and fashion videos, but has since expanded to include vlogs, DIY, and home decor content. With over 11 million subscribers, Zoella has become a household name and has even released her own line of beauty products.

The Rise of Influencers: How These 33 YouTube Channels Became Household Names
13. Miranda Sings
Colleen Ballinger, also known as Miranda Sings, is a comedian and singer who gained popularity on YouTube in 2008. Her quirky character and off-key singing have gained her over 10 million subscribers and she has even released a Netflix series based on her character.
14. Roman Atwood
Roman Atwood is a prankster and vlogger who started his channel in 2009. His prank videos and vlogs have gained him over 15 million subscribers and he has even released a feature film. Roman Atwood’s success on YouTube has also led him to create a successful merchandise line.
15. The Slow Mo Guys
The Slow Mo Guys is a science and technology channel created by Gavin Free and Daniel Gruchy. They started their channel in 2010, creating slow-motion videos of various experiments and stunts. With over 13 million subscribers, The Slow Mo Guys have become one of the most popular channels on YouTube and have even worked with major brands and television shows.
16. Grav3yardgirl
Bunny Meyer, also known as Grav3yardgirl, is a YouTuber who started her channel in 2010. Her unique personality and quirky videos have gained her over 8 million subscribers. Grav3yardgirl has also released a makeup line and has been featured in magazines and television shows.
17. James Charles
James Charles is a makeup artist and beauty influencer who gained popularity on YouTube in 2015. His makeup tutorials and product reviews have gained him over 16 million subscribers and he has also collaborated with major beauty brands. James Charles has also been featured in magazines and on television shows.
18. Epic Rap Battles of History
Epic Rap Battles of History is a YouTube series created by Peter Shukoff and Lloyd Ahlquist. They started their channel in 2010, creating rap battles between historical figures and pop culture icons. With over 14 million subscribers, Epic Rap Battles of History has become one of the most popular channels on YouTube and has even released a book.
19. MyLifeAsEva
Eva Gutowski, also known as MyLifeAsEva, is a lifestyle vlogger who started her channel in 2012. Her fashion, beauty, and DIY videos have gained her over 11 million subscribers and she has also released a book. MyLifeAsEva has also been featured in magazines and on television shows.
20. Tasty
Tasty is a cooking channel created by BuzzFeed. They started their channel in 2015, creating short recipe videos that quickly gained popularity. With over 20 million subscribers, Tasty has become one of the biggest food channels on YouTube and has even released a cookbook.
21. DanTDM
Daniel Middleton, also known as DanTDM, is a British YouTuber who started his channel in 2012. He initially gained a following through his Minecraft gameplay videos, but has since expanded to include other games and vlogs. With over 24 million subscribers, DanTDM has become one of the most influential gaming channels on YouTube.
22. LaurDIY
Lauren Riihimaki, also known as LaurDIY, is a lifestyle and DIY YouTuber who started her channel in 2012. Her fashion, beauty, and DIY videos have gained her over 9 million subscribers and she has also released a book and a line of merchandise. LaurDIY has also been featured in magazines and on television shows.
23. AsapSCIENCE
AsapSCIENCE is a science and education channel created by Mitchell Moffit and Gregory Brown. They started their channel in 2012, creating animated videos that explain scientific concepts in an entertaining and easy-to-understand way. With over 9 million subscribers, AsapSCIENCE has become one of the most popular educational channels on YouTube.
24. Marzia
Marzia Bisognin, also known as CutiePieMarzia, is a fashion and lifestyle vlogger who started her channel in 2012. Her fashion, beauty, and DIY videos gained her a loyal following and she has since released her own fashion and beauty line. Marzia has also been featured in magazines and on television shows.
25. Rosanna Pansino
Rosanna Pansino is a baker and YouTuber who started her channel in 2010. Her baking tutorials and vlogs have gained her over 12 million subscribers and she has also released a cookbook and a line of baking products. Rosanna Pansino has also been featured in magazines and on television shows.
26. Jacksepticeye
Sean McLoughlin, also known as Jacksepticeye, is an Irish YouTuber who started his channel in 2012. He gained a following through his gaming videos and has since expanded to include vlogs and charity work.







