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Beauty Influencers Who Are Rocking the Natural Look

Blog post:

When we think of beauty influencers, it’s easy to imagine perfectly contoured faces, bold lip colors, and dramatic eye looks. However, there is a growing movement in the beauty community that celebrates and promotes natural beauty. These influencers are embracing their natural features, inspiring others to do the same, and proving that you don’t need layers of makeup to feel beautiful. In this post, we will be highlighting some of the top beauty influencers who are rocking the natural look and changing the beauty industry for the better.

1. Em Ford (@mypaleskinblog)

Em Ford is a British beauty influencer and YouTuber who gained popularity for her honest and raw approach to beauty. She shares her struggles with acne and encourages her followers to embrace their imperfections. Em is known for her natural and minimal makeup looks, focusing on enhancing her features rather than covering them up. She has also started a movement called #filterdrop, where she encourages influencers to post unfiltered photos to promote self-love and authenticity.

2. Jackie Aina (@jackieaina)

Jackie Aina is a Nigerian-American beauty influencer who has been vocal about the lack of diversity in the beauty industry. She is known for her stunning natural makeup looks and her love for embracing her melanin. Jackie has collaborated with major beauty brands to create inclusive shade ranges and has also used her platform to call out brands for their lack of diversity. She proves that you don’t need a full face of makeup to look beautiful, and that representation matters.

3. Ingrid Nilsen (@ingridnilsen)

Ingrid Nilsen is a beauty and lifestyle influencer who gained popularity on YouTube for her makeup tutorials and product reviews. She is known for her natural and glowy makeup looks, and also for her candid discussions about mental health and body positivity. Ingrid has been an advocate for embracing your natural beauty and has encouraged her followers to be kind to themselves and their bodies.

4. Huda Kattan (@hudabeauty)

Beauty Influencers Who Are Rocking the Natural Look

Huda Kattan is a beauty mogul and founder of the successful makeup brand, Huda Beauty. While her brand is known for its full coverage foundations and bold lip colors, Huda has been vocal about embracing natural beauty and self-love. She often shares makeup-free selfies and encourages her followers to do the same. Huda also uses her platform to promote body positivity and diversity in the beauty industry.

5. Jamie Genevieve (@jamiegenevieve)

Jamie Genevieve is a Scottish beauty influencer known for her stunning makeup looks and her love for natural beauty. She often shares makeup-free selfies and encourages her followers to embrace their natural features. Jamie is also known for her inclusive approach to makeup, using a range of brands and products to create her looks. She proves that beauty comes in all shapes, sizes, and skin tones.

6. Nabela Noor (@nabela)

Nabela Noor is a Bangladeshi-American beauty influencer who has been a pioneer in promoting self-love and body positivity in the beauty community. She is known for her natural and minimal makeup looks, and for using her platform to talk about important issues such as diversity, mental health, and self-acceptance. Nabela has also launched her own inclusive beauty brand, Zeba, which celebrates diversity and empowers people to embrace their natural beauty.

7. Sona Gasparian (@sonagasparian)

Sona Gasparian is a beauty influencer and makeup artist who has been in the industry for over a decade. She is known for her natural and effortless makeup looks, and for her love of skincare. Sona believes that skincare is the key to achieving a natural glow and often shares her favorite products and routines with her followers. She also promotes the idea of embracing your natural features and using makeup as a form of self-expression rather than a way to cover up.

Summary:

Beauty influencers play a significant role in shaping the beauty industry and setting beauty standards. However, a new wave of influencers is challenging these norms and promoting natural beauty. From embracing imperfections to promoting diversity and inclusivity, these influencers are changing the beauty game for the better. They prove that you don’t need layers of makeup to feel beautiful and are inspiring others to embrace their natural features. So, let’s celebrate and support these beauty influencers who are rocking the natural look and spreading positivity and self-love in the beauty community.

December 14, 2025
Inside the Makeup Collections of 42 Top Beauty Influencers

Blog Post Title: Inside the Makeup Collections of 42 Top Beauty Influencers: A Peek into the Glamorous World of Beauty Gurus

In the world of beauty, influencers hold a significant amount of power and influence over the beauty industry. Their recommendations and reviews can make or break a product, and their makeup collections are often a reflection of the latest and most coveted beauty trends. As such, taking a peek into the makeup collections of these top beauty influencers can give us a glimpse into the glamorous and ever-changing world of beauty.

From social media stars to celebrity makeup artists, we dive into the makeup collections of 42 top beauty influencers to discover their must-have products, holy grail items, and beauty secrets.

1. Huda Kattan (@hudabeauty)

Huda Kattan is a Dubai-based beauty influencer and the founder of the popular makeup brand, Huda Beauty. Her makeup collection is a mix of high-end and drugstore products, with a strong focus on perfecting her signature bold and glam look. Her must-haves include her own Huda Beauty Faux Filter Foundation, Tarte Shape Tape Concealer, and Fenty Beauty Killawatt Freestyle Highlighter.

2. Jackie Aina (@jackieaina)

Known for her bold and unapologetic makeup looks, Jackie Aina is a beauty influencer who is not afraid to speak her mind. Her makeup collection is a mix of high-end and drugstore products, with a strong emphasis on inclusivity and diversity. Some of her must-have products include the Anastasia Beverly Hills Soft Glam Palette, NARS Radiant Creamy Concealer, and the Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation.

3. Desi Perkins (@desiperkins)

Desi Perkins is a beauty influencer and makeup artist known for her flawless and versatile makeup looks. Her makeup collection is a mix of high-end and drugstore products, with a focus on achieving a natural, radiant complexion. Some of her must-have products include the Dior Backstage Face & Body Foundation, Laura Mercier Translucent Loose Setting Powder, and the Anastasia Beverly Hills Brow Wiz.

4. Nikkie de Jager (@nikkietutorials)

Nikkie de Jager, also known as NikkieTutorials, is a Dutch beauty influencer known for her bold and colorful makeup looks. Her makeup collection is a mix of high-end and drugstore products, with a strong emphasis on achieving a flawless base. Her must-haves include the Too Faced Born This Way Foundation, Maybelline Fit Me Concealer, and the Hourglass Ambient Lighting Palette.

5. Jeffree Star (@jeffreestarcosmetics)

Jeffree Star is not only a beauty influencer but also the founder of his successful makeup brand, Jeffree Star Cosmetics. His makeup collection is a mix of high-end and his own brand’s products, with a focus on bold and unique colors. Some of his must-have products include the Jeffree Star Cosmetics Magic Star Concealer, Pat McGrath Labs Mothership V: Bronze Seduction Palette, and the Huda Beauty Liquid Matte Lipsticks.

6. Tati Westbrook (@glamlifeguru)

Tati Westbrook, also known as Glamlifeguru, is a beauty influencer known for her honest and detailed product reviews. Her makeup collection is a mix of high-end and drugstore products, with an emphasis on achieving a natural and glowy look. Some of her must-have products include the Dior Airflash Spray Foundation, Laura Mercier Translucent Loose Setting Powder, and the Hourglass Ambient Lighting Blush.

7. James Charles (@jamescharles)

James Charles is a beauty influencer and the first-ever male Covergirl ambassador. His makeup collection is a mix of high-end and drugstore products, with a focus on creating bold and creative looks. Some of his must-have products include the Morphe x James Charles Artistry Palette, NARS Natural Radiant Longwear Foundation, and the Tarte Double Duty Beauty Shape Tape Contour Concealer.

8. Manny Gutierrez (@mannymua733)

Manny Gutierrez, also known as Manny MUA, is a beauty influencer and makeup artist known for his flawless and glam makeup looks. His makeup collection is a mix of high-end and drugstore products, with a focus on achieving a flawless complexion. Some of his must-have products include the Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation, Becca Cosmetics Champagne Pop Highlighter, and the Tarte Shape Tape Concealer.

9. Carli Bybel (@carlibel)

Carli Bybel is a beauty influencer known for her affordable and achievable makeup looks. Her makeup collection is a mix of drugstore and affordable high-end products, with a focus on creating a natural and glowy look. Some of her must-have products include the Maybelline Fit Me Matte + Poreless Foundation, Essence Pure Nude Highlighter, and the Colourpop Yes, Please! Eyeshadow Palette.

Inside the Makeup Collections of 42 Top Beauty Influencers

10. Laura Lee (@larlarlee)

Laura Lee is a beauty influencer known for her colorful and creative makeup looks. Her makeup collection is a mix of high-end and drugstore products, with a focus on achieving a flawless base. Some of her must-have products include the Tarte Amazonian Clay 12-Hour Full Coverage Foundation, Kat Von D Shade + Light Contour Palette, and the Morphe x Jaclyn Hill Eyeshadow Palette.

11. Jaclyn Hill (@jaclynhill)

Jaclyn Hill is a beauty influencer and YouTuber known for her flawless and glamorous makeup looks. Her makeup collection is a mix of high-end and drugstore products, with a strong emphasis on creating a full coverage and long-lasting base. Some of her must-have products include the Estee Lauder Double Wear Stay-in-Place Foundation, NARS Radiant Creamy Concealer, and the Morphe x Jaclyn Hill Eyeshadow Palette.

12. Kathleen Lights (@kathleenlights)

Kathleen Lights is a beauty influencer known for her affordable and everyday makeup looks. Her makeup collection is a mix of drugstore and affordable high-end products, with a focus on achieving a natural and glowy look. Some of her must-have products include the L’Oreal Infallible Pro-Glow Foundation, Colourpop Super Shock Highlighter in Flexitarian, and the Morphe x Kathleen Lights Eyeshadow Palette.

13. Patrick Starrr (@patrickstarrr)

Patrick Starrr is a beauty influencer and makeup artist known for his flawless and glamorous makeup looks. His makeup collection is a mix of high-end and drugstore products, with a focus on achieving a flawless complexion. Some of his must-have products include the Dior Airflash Spray Foundation, NARS Radiant Creamy Concealer, and the Anastasia Beverly Hills Modern Renaissance Eyeshadow Palette.

14. Marianna Hewitt (@marianna_hewitt)

Marianna Hewitt is a beauty influencer known for her luxurious and high-end makeup looks. Her makeup collection is mainly made up of high-end products, with a focus on achieving a flawless and radiant base. Some of her must-have products include the Giorgio Armani Luminous Silk Foundation, Charlotte Tilbury Filmstar Bronze & Glow Palette, and the Natasha Denona Sunset Eyeshadow Palette.

15. Nyma Tang (@nymatang)

Nyma Tang is a beauty influencer known for her honest and detailed reviews on products for women of color. Her makeup collection is mainly made up of high-end products, with an emphasis on inclusivity and diversity. Some of her must-have products include the Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation, NARS Radiant Creamy Concealer, and the Pat McGrath Labs Mothership V: Bronze Seduction Palette.

16. Wayne Goss (@gossmakeupartist)

Wayne Goss is a celebrity makeup artist and beauty influencer known for his expert makeup tips and tricks. His makeup collection is a mix of high-end and his own brand’s products, with a focus on achieving a natural and flawless base. Some of his must-have products include the Wayne Goss The Air-Brush, Charlotte Tilbury Airbrush Flawless Finish Powder, and the NARS Radiant Creamy Concealer.

17. Tanya Burr (@tanyaburr)

Tanya Burr is a beauty influencer known for her soft and romantic makeup looks. Her makeup collection is a mix of high-end and drugstore products, with a focus on achieving a natural and dewy complexion. Some of her must-have products include the Charlotte Tilbury Light Wonder Foundation, Hourglass Ambient Lighting Edit Palette, and the BH Cosmetics Carli Bybel Deluxe Eyeshadow Palette.

18. Laura Mercier (@lauramercier)

Laura Mercier is not only a beauty influencer but also the founder of her successful makeup brand, Laura Mercier. Her makeup collection is mainly made up of her own brand’s products, with a focus on creating a natural and flawless base. Some of her must-have products include the Laura Mercier Flawless Fusion Ultra-Longwear Foundation, Laura Mercier Translucent Loose Setting Powder, and the Laura Mercier Caviar Stick Eye Colour.

19. Chloe Morello (@chloemorello)

Chloe Morello is a beauty influencer known for her bold and glamorous makeup looks. Her makeup collection is a mix of high-end and drugstore products, with a focus on achieving a flawless base. Some of her must-have products include the Giorgio Armani Luminous Silk Foundation, Too Faced Born This Way Concealer, and the Natasha Denona Gold Eyeshadow Palette.

20. MakeupShayla (@makeupshayla)

MakeupShayla is a beauty influencer known for her bold and glamorous makeup looks. Her makeup collection is a mix of high-end and drugstore products, with a focus on achieving a flawless base. Some of her must

December 14, 2025
Beauty Influencers on How to Master the Perfect Winged Liner

Blog Post Title: Mastering the Perfect Winged Liner: Tips from Beauty Influencers

Introduction:
The winged liner is a classic and timeless makeup look that has been popular for decades. It adds a touch of elegance and drama to any makeup look, making it a go-to for many beauty enthusiasts. However, achieving the perfect winged liner can be a struggle, even for the most experienced makeup lovers. That’s where beauty influencers come in – they are the experts when it comes to creating flawless winged liner looks. In this blog post, we will be sharing tips and techniques from top beauty influencers on how to master the perfect winged liner.

Tip #1: Choose the Right Eyeliner
The first step to mastering the perfect winged liner is to choose the right eyeliner. There are various types of eyeliners available, including liquid, gel, and pencil. Each type has its own pros and cons, so it’s important to find the one that works best for you. Beauty influencer and makeup artist, NikkieTutorials, recommends using a gel eyeliner for a more precise and long-lasting winged liner. She also suggests using an angled brush for better control and easier application.

Tip #2: Start with a Thin Line
When it comes to winged liner, it’s always better to start with a thin line and build it up gradually. Beauty influencer and founder of Huda Beauty, Huda Kattan, suggests starting with a small flick at the outer corner of the eye and then connecting it to the lash line. This will serve as the base for your winged liner, and you can always go back and make it thicker if you want a more dramatic look.

Tip #3: Use Tape for a Clean Edge
Achieving a clean and sharp winged liner can be a challenge, especially for beginners. That’s where tape comes in handy. Beauty influencer and makeup artist, Desi Perkins, uses tape to create a straight edge for her winged liner. Simply place a piece of tape at an angle from the outer corner of your eye towards the end of your eyebrow, and use it as a guide for your liner. Once you’re done, carefully remove the tape to reveal a crisp winged liner look.

Beauty Influencers on How to Master the Perfect Winged Liner

Tip #4: Make Corrections with Concealer
Even the most experienced makeup artists make mistakes, and that’s okay. Instead of starting over, you can make corrections and clean up any smudges or uneven lines with concealer. Beauty influencer and makeup artist, Tati Westbrook, recommends using a small, flat concealer brush to clean up the edges of your winged liner. This will give you a precise and polished look.

Tip #5: Practice, Practice, Practice
As the saying goes, practice makes perfect. Don’t be discouraged if your first few attempts at winged liner don’t turn out the way you want them to. Beauty influencer and YouTube star, Jaclyn Hill, stresses the importance of practicing and experimenting with different techniques to find what works best for you. She also suggests using a makeup remover pen to erase any mistakes and perfect your winged liner.

Tip #6: Consider Your Eye Shape
It’s important to take your eye shape into consideration when creating a winged liner. Different eye shapes require different techniques to achieve the perfect winged liner. For hooded eyes, beauty influencer and makeup artist, Wayne Goss, suggests bringing the winged liner up slightly higher to avoid it getting lost in the fold of the eye. For almond-shaped eyes, beauty influencer and entrepreneur, Kylie Jenner, recommends keeping the winged liner thin and elongated for a more flattering look.

Tip #7: Set Your Winged Liner with Eyeshadow
To ensure that your winged liner stays in place all day, set it with some eyeshadow. Beauty influencer and makeup artist, James Charles, suggests using a small angled brush and a black eyeshadow to set your winged liner. This will not only make it last longer but also give it a more intense and dramatic look.

Conclusion:
With these tips and techniques from top beauty influencers, you can now master the perfect winged liner. Remember to choose the right eyeliner, start with a thin line, use tape for a clean edge, make corrections with concealer, practice, consider your eye shape, and set your liner with eyeshadow. With a little bit of patience and practice, you’ll be rocking flawless winged liner looks in no time.

Summary:
Achieving the perfect winged liner can be a struggle, but with tips and techniques from top beauty influencers, it can be mastered. Choosing the right eyeliner, starting with a thin line, using tape for a clean edge, making corrections with concealer, considering your eye shape, and setting your liner with eyeshadow are key to creating a flawless winged liner look. Practice and experimentation are also crucial in finding the technique that works best for you.

December 14, 2025
The 42 Most Stylish Beauty Influencers You Should Be Following

Blog Post:

In today’s digital age, beauty influencers have become an essential part of the beauty industry. These individuals have the power to influence millions of people with their beauty tips, tricks, and product recommendations. With their expertise and style, they have become the go-to source for all things beauty-related. But with so many beauty influencers out there, it can be overwhelming to find the right ones to follow. That’s why we have compiled a list of the 42 most stylish beauty influencers you should be following.

1. Huda Kattan (@hudabeauty)
Huda Kattan is a beauty mogul and the founder of Huda Beauty, a global beauty brand. With over 47 million followers on Instagram, Huda has become one of the most influential beauty bloggers. Her makeup tutorials, product reviews, and beauty hacks have made her a favorite among beauty enthusiasts.

2. Jackie Aina (@jackieaina)
Jackie Aina is a Nigerian-American beauty influencer known for her honest product reviews and advocacy for diversity in the beauty industry. With over 3 million followers on Instagram, Jackie has become a trusted source for beauty recommendations for people of color.

3. Desi Perkins (@desiperkins)
Desi Perkins is a beauty and fashion influencer known for her stunning makeup looks and fashion sense. With over 4.5 million followers on Instagram, Desi’s makeup tutorials and product reviews have become a must-watch for beauty lovers.

4. Patrick Starrr (@patrickstarrr)
Patrick Starrr is a self-taught makeup artist and beauty influencer with over 4.5 million followers on Instagram. With his fun and glamorous makeup looks, Patrick has become one of the most popular beauty influencers on social media.

5. Tati Westbrook (@glamlifeguru)
Tati Westbrook is a beauty influencer and the founder of Halo Beauty, a supplement brand for hair, skin, and nails. With over 9 million followers on Instagram, Tati’s honest product reviews and beauty tips have made her a favorite among her followers.

6. Nikkie de Jager (@nikkietutorials)
Nikkie de Jager is a Dutch makeup artist and beauty influencer known for her vibrant and creative makeup looks. With over 14 million followers on Instagram, Nikkie has become one of the most popular beauty influencers on social media.

7. Jeffree Star (@jeffreestar)
Jeffree Star is a beauty influencer and the founder of Jeffree Star Cosmetics, a global beauty brand. With over 18 million followers on Instagram, Jeffree’s bold and colorful makeup looks have made him a favorite among beauty enthusiasts.

8. James Charles (@jamescharles)
James Charles is a makeup artist and beauty influencer known for his creative and artistic makeup looks. With over 17 million followers on Instagram, James has become one of the most influential beauty bloggers, and his collaborations with major brands have only added to his popularity.

9. Jenn Im (@imjennim)
Jenn Im is a beauty and fashion influencer with over 2 million followers on Instagram. Her effortless and chic style has made her a favorite among her followers, and her beauty tips and tutorials are a must-watch for anyone looking for natural and wearable makeup looks.

10. Nabela Noor (@nabela)
Nabela Noor is a Bangladeshi-American beauty influencer known for her empowering messages and body positivity. With over 1.5 million followers on Instagram, Nabela uses her platform to spread awareness about important social issues and promote self-love and acceptance.

11. Camila Coelho (@camilacoelho)
Camila Coelho is a Brazilian beauty influencer and the founder of Elaluz, a beauty brand. With over 8 million followers on Instagram, Camila’s glamorous and sophisticated style has made her a favorite among fashion and beauty lovers.

12. Carli Bybel (@carlibel)
Carli Bybel is a beauty influencer known for her stunning makeup looks and fashion sense. With over 6 million followers on Instagram, Carli’s tutorials and product reviews have made her a trusted source for beauty recommendations.

13. Marianna Hewitt (@marianna_hewitt)
Marianna Hewitt is a beauty influencer and the co-founder of Summer Fridays, a skincare brand. With over 1 million followers on Instagram, Marianna’s skincare tips and product recommendations have become a go-to source for her followers.

14. Huda Kattan’s Sisters (@nourgiselle and @monakattan)
Nour and Mona Kattan are the sisters of Huda Kattan and co-founders of Huda Beauty. With over 1 million followers each on Instagram, Nour and Mona have become influential beauty bloggers in their own right, with their own unique styles and makeup tips.

15. Christen Dominique (@christendominique)
Christen Dominique is a beauty influencer known for her stunning makeup looks and skincare tips. With over 1 million followers on Instagram, Christen’s tutorials and product reviews have made her a favorite among beauty enthusiasts.

The 42 Most Stylish Beauty Influencers You Should Be Following

16. Kathleen Lights (@kathleenlights)
Kathleen Lights is a beauty influencer and the founder of KL Polish, a cruelty-free nail polish brand. With over 1 million followers on Instagram, Kathleen’s fun and relatable personality have made her a favorite among her followers.

17. Ingrid Nilsen (@ingridnilsen)
Ingrid Nilsen is a beauty influencer and the founder of Imbly Beauty, a skincare brand. With over 1 million followers on Instagram, Ingrid’s honest product reviews and skincare tips have made her a trusted source for beauty recommendations.

18. Nikita Dragun (@nikita_dragun)
Nikita Dragun is a makeup artist and beauty influencer known for her bold and colorful makeup looks. With over 7 million followers on Instagram, Nikita’s creativity and unique style have made her a favorite among beauty enthusiasts.

19. Naomi Giannopoulos (@vegas_nay)
Naomi Giannopoulos is a beauty influencer and the founder of Vegas Nay Lashes, a false eyelash brand. With over 1 million followers on Instagram, Naomi’s stunning makeup looks and product recommendations have made her a go-to source for beauty lovers.

20. Foinika Kay (@exteriorglam)
Foinika Kay is a beauty influencer and the founder of Glam Glow, a skincare brand. With over 1.5 million followers on Instagram, Foinika’s makeup tutorials and product reviews have made her a favorite among her followers.

21. Sazan Hendrix (@sazan)
Sazan Hendrix is a beauty and fashion influencer known for her effortless and chic style. With over 1.5 million followers on Instagram, Sazan’s beauty tips and tutorials have become a must-watch for anyone looking for natural and wearable makeup looks.

22. Makeup By Shayla (@makeupshayla)
Shayla Mitchell is a beauty influencer known for her stunning makeup looks and collaborations with major beauty brands. With over 2.5 million followers on Instagram, Shayla has become a popular beauty influencer among her followers.

23. Amanda Ensing (@amandaensing)
Amanda Ensing is a beauty influencer known for her flawless makeup looks and beauty tips. With over 1.5 million followers on Instagram, Amanda’s product reviews and tutorials have made her a trusted source for beauty recommendations.

24. Alissa Ashley (@alissa.ashley)
Alissa Ashley is a beauty influencer known for her stunning makeup looks and advocacy for diversity in the beauty industry. With over 1.5 million followers on Instagram, Alissa’s honest product reviews and tutorials have made her a favorite among her followers.

25. Chloe Morello (@chloemorello)
Chloe Morello is an Australian beauty influencer known for her creative and artistic makeup looks. With over 1.5 million followers on Instagram, Chloe’s tutorials and product recommendations have made her a go-to source for beauty lovers.

26. Manny MUA (@mannymua733)
Manny Gutierrez is a makeup artist and beauty influencer known for his stunning makeup looks and collaborations with major beauty brands. With over 4.5 million followers on Instagram, Manny has become one of the most influential beauty bloggers.

27. Kaushal Beauty (@kaushal)
Kaushal is a beauty influencer known for her stunning makeup looks and fashion sense. With over 1.5 million followers on Instagram, Kaushal’s tutorials and product recommendations have made her a favorite among her followers.

28. Lisa Eldridge (@lisaeldridgemakeup)
Lisa Eldridge is a professional makeup artist and beauty influencer known for her natural and timeless makeup looks. With over 1.5 million followers on Instagram, Lisa’s tutorials and product recommendations have made her a favorite among beauty enthusiasts.

29. Ellarie (@ellarie)
Ellarie Noel is a beauty influencer known for her stunning makeup looks and collaborations with major beauty brands. With over 1.5 million followers on Instagram, Ellarie’s creativity and unique style have made her a favorite among beauty lovers.

30. Aaliyah Jay (@aaliyahjay)
Aaliyah Jay is a beauty influencer known for her stunning makeup looks and fashion sense. With over 1.5 million followers on Instagram, Aaliyah’s tutorials and product recommendations have made her a go-to source for beauty lovers.

31. Lustrelux (@lustrelux)
Katy DeGroot is a beauty influencer known for her stunning makeup looks and collaborations with major beauty brands. With over 2.5 million followers on Instagram, Katy’s tutorials and product reviews have made her a trusted source for beauty recommendations.

32. Makeup By Lilit (@makeupbylilit)
Lilit Caradanian is a beauty influencer and the founder of Elcie Cosmetics, a makeup brand. With over 1

December 14, 2025
Beauty Influencers Share Their Best Tips for Flawless Skin

Flawless skin is something that many of us strive for, but achieving it can often feel like an impossible task. With so many beauty products and techniques out there, it can be overwhelming to figure out what works best for our skin. That’s where beauty influencers come in. These social media stars have built a following through sharing their beauty tips and tricks, and they have plenty of expert advice when it comes to achieving flawless skin. In this blog post, we’ll be sharing the top tips from some of the most popular beauty influencers on how to achieve that perfect, glowing complexion.

1. Find the Right Skincare Routine for Your Skin Type

One of the most important steps in achieving flawless skin is finding the right skincare routine for your specific skin type. This means identifying whether you have dry, oily, combination, or sensitive skin and using products that cater to those needs. Beauty influencer and makeup artist Huda Kattan stresses the importance of understanding your skin type, saying, “Knowing your skin type is crucial because it will help you determine what products will work best for your skin and what ingredients to look out for.”

2. Don’t Skip the Moisturizer

No matter what your skin type is, moisturizing is essential for achieving flawless skin. Many people with oily skin tend to skip this step, thinking that moisturizer will make their skin even more oily. However, beauty influencer and skincare enthusiast James Welsh says, “Moisturizer is important for all skin types because it helps to balance out your skin’s natural oils and keeps it hydrated.” Look for a lightweight, oil-free moisturizer if you have oily skin, and a thicker cream for dry skin.

3. Always Wear Sunscreen

Sunscreen is a crucial step in any skincare routine as it helps protect your skin from harmful UV rays and prevents premature aging. Beauty influencer and YouTuber Ashley Hockney says, “Sunscreen is a must for flawless skin. It not only protects your skin from sun damage, but it also helps prevent dark spots, wrinkles, and other signs of aging.” Look for a sunscreen with at least SPF 30 and broad-spectrum protection for the best results.

4. Exfoliate Regularly

Exfoliating is an important step in achieving flawless skin as it helps to remove dead skin cells and unclog pores. Beauty influencer and skincare expert Hyram Yarbro recommends exfoliating twice a week for oily skin and once a week for dry skin. He says, “Exfoliating regularly will help your skin to look smoother, brighter, and more even-toned.” Look for chemical exfoliants such as AHAs and BHAs for a gentle yet effective exfoliation.

Beauty Influencers Share Their Best Tips for Flawless Skin

5. Get Enough Sleep

Beauty influencer and model Rosie Huntington-Whiteley believes that getting enough sleep is crucial for achieving flawless skin. She says, “Sleep is the ultimate beauty secret. When you’re well-rested, your skin looks brighter, more radiant, and less puffy.” Aim for 7-9 hours of sleep each night, and try to establish a consistent sleep schedule for the best results.

6. Stay Hydrated

Drinking enough water is essential for maintaining healthy, glowing skin. Beauty influencer and skincare enthusiast Liah Yoo says, “Hydration is key for achieving flawless skin. When your body is dehydrated, your skin becomes dry, dull, and prone to breakouts.” Aim to drink at least 8 glasses of water a day, and consider incorporating hydrating foods like watermelon and cucumbers into your diet.

7. Don’t Overdo It with Makeup

While makeup can enhance our natural beauty, using too much of it can actually harm our skin. Beauty influencer and makeup artist Lisa Eldridge advises, “Less is more when it comes to makeup. Too many layers of foundation, powder, and other products can clog pores and cause breakouts.” Try to opt for a more natural look and give your skin a break from heavy makeup every once in a while.

8. Be Consistent with Your Skincare Routine

Consistency is key when it comes to achieving flawless skin. Beauty influencer and skincare guru Caroline Hirons says, “Skincare is not a one-time thing. It’s about consistency and using products that work for your skin on a regular basis.” Stick to your skincare routine and give it time to work before switching to a different product.

In summary, achieving flawless skin takes a combination of finding the right skincare routine for your skin type, using sunscreen and moisturizer, exfoliating regularly, getting enough sleep and hydration, not overdoing it with makeup, and being consistent with your skincare routine. While it may take some trial and error to find what works best for your skin, these tips from top beauty influencers are a great place to start on your journey to flawless skin.

December 14, 2025
How These 42 Beauty Influencers Are Using Their Platform for Good

Summary:
In today’s digital age, social media has become a powerful tool for beauty influencers to share their passion and expertise with millions of followers. However, along with promoting beauty and fashion trends, many influencers are also using their platform for good by raising awareness and advocating for important causes. In this blog post, we will take a closer look at 42 beauty influencers who are using their influence and reach to make a positive impact in the world.

1. Jackie Aina (@jackieaina)
Jackie Aina is a Nigerian-American beauty influencer who has been using her platform to advocate for diversity and inclusivity in the beauty industry. She has called out brands for their lack of shade ranges and has also collaborated with major brands to create products for people of color.

2. Huda Kattan (@hudabeauty)
Huda Kattan is one of the most influential beauty gurus in the world with over 50 million followers on social media. Along with sharing beauty tips and tutorials, she has also been using her platform to raise awareness about various issues such as breast cancer and mental health.

3. Manny Gutierrez (@mannymua)
Manny Gutierrez, also known as Manny MUA, is a popular beauty influencer who has been using his platform to break gender stereotypes in the beauty industry. He has collaborated with major brands to create makeup collections for both men and women, and has been a vocal advocate for the LGBTQ+ community.

4. Nyma Tang (@nymatang)
Nyma Tang is a beauty influencer who has been using her platform to promote self-love and confidence. She often shares her struggles with embracing her dark skin tone and encourages her followers to love themselves for who they are.

5. Patrick Starrr (@patrickstarrr)
Patrick Starrr is a renowned beauty influencer who has been using his platform to spread positivity and kindness. He has been known to surprise his followers with acts of kindness, such as giving away makeup products to those in need.

6. Nikkie de Jager (@nikkietutorials)
Nikkie de Jager, also known as NikkieTutorials, is a Dutch beauty influencer who has been using her platform to raise awareness about the LGBTQ+ community. She has also been a vocal advocate for mental health, sharing her own struggles with anxiety and depression.

7. Tati Westbrook (@glamlifeguru)
Tati Westbrook is a beauty influencer who has been using her platform to promote body positivity and self-acceptance. She often shares makeup tutorials for different body types and encourages her followers to embrace their unique features.

8. Hrush Achemyan (@styledbyhrush)
Hrush Achemyan is a celebrity makeup artist and beauty influencer who has been using her platform to raise awareness about domestic violence. She has shared her own personal experience with abuse and has been a vocal advocate for survivors.

9. James Charles (@jamescharles)
James Charles is a popular beauty influencer who has been using his platform to promote self-expression and creativity. He has been a vocal advocate for breaking beauty standards and encourages his followers to embrace their unique styles.

10. Deepica Mutyala (@deepica)
Deepica Mutyala is a beauty influencer who has been using her platform to promote diversity and representation in the beauty industry. She has also been a vocal advocate for mental health, sharing her own struggles with anxiety and body image.

11. Valeria Lipovetsky (@valerialipovetsky)
Valeria Lipovetsky is a beauty and lifestyle influencer who has been using her platform to promote body positivity and self-love. She often shares her own journey towards self-acceptance and encourages her followers to do the same.

12. Desi Perkins (@desiperkins)
Desi Perkins is a beauty influencer who has been using her platform to raise awareness about domestic violence and sexual assault. She has partnered with organizations to support survivors and has shared her own personal experiences with abuse.

13. Laura Lee (@larlarlee)
Laura Lee is a beauty influencer who has been using her platform to raise awareness about mental health and self-care. She often shares her own struggles with anxiety and encourages her followers to prioritize their well-being.

14. Dina Tokio (@dinatokio)
Dina Tokio is a British beauty influencer who has been using her platform to promote modest fashion and cultural diversity. She has also been a vocal advocate for women’s rights and has spoken out against discrimination and hate.

15. Jeffree Star (@jeffreestarcosmetics)
Jeffree Star is a beauty influencer and founder of a successful makeup brand. He has been using his platform to advocate for animal rights and has been known to use his brand to support various animal welfare organizations.

16. Patricia Bright (@thepatriciabright)
Patricia Bright is a beauty influencer who has been using her platform to promote self-love and body positivity. She often shares her own journey towards self-acceptance and encourages her followers to embrace their unique beauty.

How These 42 Beauty Influencers Are Using Their Platform for Good

17. Jackie Wyers (@jackiewyers)
Jackie Wyers is a beauty influencer who has been using her platform to raise awareness about various social issues, such as climate change and sustainability. She has also collaborated with brands to create eco-friendly makeup collections.

18. Jamie Genevieve (@jamiegenevieve)
Jamie Genevieve is a beauty influencer who has been using her platform to advocate for mental health and self-care. She has been open about her struggles with anxiety and has encouraged her followers to prioritize their mental well-being.

19. Christen Dominique (@christendominique)
Christen Dominique is a beauty influencer who has been using her platform to raise awareness about various social issues, such as body shaming and racial discrimination. She often shares her own personal experiences and encourages her followers to stand up against injustice.

20. Marianna Hewitt (@marianna_hewitt)
Marianna Hewitt is a beauty influencer who has been using her platform to promote self-care and wellness. She has shared her own journey towards a healthier lifestyle and has encouraged her followers to prioritize their well-being.

21. Nabela Noor (@nabela)
Nabela Noor is a beauty influencer who has been using her platform to promote body positivity and self-love. She has also been a vocal advocate for diversity and representation in the media.

22. Chloe Morello (@chloemorello)
Chloe Morello is a beauty influencer who has been using her platform to raise awareness about various social issues, such as mental health and body image. She has also been a vocal advocate for women’s rights and has spoken out against discrimination and sexism.

23. Nabela Noor (@nabela)
Nabela Noor is a beauty influencer who has been using her platform to promote body positivity and self-love. She has also been a vocal advocate for diversity and representation in the media.

24. Chloe Morello (@chloemorello)
Chloe Morello is a beauty influencer who has been using her platform to raise awareness about various social issues, such as mental health and body image. She has also been a vocal advocate for women’s rights and has spoken out against discrimination and sexism.

25. Tanya Burr (@tanyaburr)
Tanya Burr is a beauty influencer who has been using her platform to promote self-love and confidence. She has also been a vocal advocate for mental health and has shared her own experiences with anxiety and body image.

26. Kandee Johnson (@kandeejohnson)
Kandee Johnson is a beauty influencer who has been using her platform to raise awareness about various social issues, such as bullying and body shaming. She has also been a vocal advocate for mental health and has shared her own experiences with anxiety and depression.

27. Carli Bybel (@carlibel)
Carli Bybel is a beauty influencer who has been using her platform to promote self-acceptance and body positivity. She has shared her own struggles with body image and encourages her followers to love themselves for who they are.

28. Nikita Dragun (@nikita_dragun)
Nikita Dragun is a beauty influencer who has been using her platform to advocate for the transgender community. She has been open about her own journey as a transgender woman and has been a vocal advocate for equal rights.

29. Jovita George (@mrjovitageorge)
Jovita George is a beauty influencer who has been using her platform to raise awareness about sustainable living and ethical beauty. She has also been a vocal advocate for women’s rights and has spoken out against violence and discrimination.

30. Shani Grimmond (@shanigrimmond)
Shani Grimmond is a beauty influencer who has been using her platform to promote self-love and mental health. She has been open about her struggles with body image and anxiety, and encourages her followers to prioritize their well-being.

31. Jade Kendle (@lipstickncurls)
Jade Kendle is a beauty influencer who has been using her platform to promote diversity and representation in the beauty industry. She has also been a vocal advocate for self-love and encourages her followers to embrace their natural beauty.

32. Samantha Ravndahl (@samantharavndahl)
Samantha Ravndahl is a beauty influencer who has been using her platform to raise awareness about mental health and self-care. She has shared her own journey towards a healthier lifestyle and encourages her followers to do the same.

33. Kelly Strack (@kelly_strack)
Kelly Strack is a beauty influencer who has been using her platform to promote self-love and body positivity. She has also been a vocal advocate for mental health and has shared her own experiences with anxiety and depression.

34. Estée Lalonde (@esteelalonde)
Estée Lalonde is a beauty influencer who has been using her platform to advocate for sustainable living and

December 14, 2025
Beauty Influencers Who Are Killing the Game with Their Bold Looks

Blog Post Title: Beauty Influencers Who Are Killing the Game with Their Bold Looks

In recent years, the beauty industry has seen a surge of influencers who have taken the world by storm with their bold and daring makeup looks. These beauty gurus have amassed millions of followers on social media platforms, and their influence has made a significant impact on the beauty industry. From bold and colorful eyeshadow looks to unique lip art, these influencers are pushing boundaries and inspiring others to do the same. In this blog post, we will take a closer look at some of the top beauty influencers who are killing the game with their bold looks.

1. James Charles

At just 22 years old, James Charles has become one of the most influential beauty gurus in the industry. He rose to fame in 2016 when he became the first male ambassador for CoverGirl. James is known for his bold and colorful makeup looks, which he showcases on his YouTube channel, where he has over 25 million subscribers. His unique and creative makeup looks have inspired millions of people to experiment with their makeup and embrace their creativity.

2. NikkieTutorials

Nikkie de Jager, also known as NikkieTutorials, is a Dutch beauty influencer who gained popularity for her incredible makeup transformations. With over 14 million subscribers on YouTube, Nikkie has become a force to be reckoned with in the beauty industry. She is known for her bold and glamorous makeup looks, and her use of bright colors and glitter has made her a favorite among makeup enthusiasts. Nikkie’s passion for makeup and her authenticity have made her a role model for many.

3. Huda Kattan

Huda Kattan is a makeup artist turned beauty influencer who has made a massive impact on the beauty industry with her brand, Huda Beauty. With over 50 million followers on Instagram, Huda is one of the most influential beauty gurus in the world. She is known for her bold and glamorous makeup looks, which she shares with her followers through tutorials and product reviews. Huda’s passion for makeup and her entrepreneurial spirit have made her a trailblazer in the beauty industry.

Beauty Influencers Who Are Killing the Game with Their Bold Looks

4. Bretman Rock

Bretman Rock is a Filipino beauty influencer who has gained a massive following on social media for his bold and daring makeup looks. With over 17 million followers on Instagram and 7 million subscribers on YouTube, Bretman has become a household name in the beauty community. He is known for his colorful and vibrant makeup looks, as well as his sassy and unapologetic personality. Bretman’s unique style and his ability to push boundaries have made him a role model for many.

5. Patrick Starrr

Patrick Starrr is a Filipino-American beauty influencer who has made a significant impact on the beauty industry with his bold and glamorous makeup looks. With over 4 million subscribers on YouTube, Patrick has become one of the most popular beauty gurus on the platform. He is known for his flawless makeup application and his fearless use of bold colors and glitter. Patrick’s positive energy and his message of self-love and acceptance have made him an inspiration for many.

6. Jackie Aina

Jackie Aina is a Nigerian-American beauty influencer who has become a prominent figure in the beauty industry with her bold and fierce makeup looks. With over 4 million subscribers on YouTube, Jackie has become a voice for diversity and inclusivity in the beauty community. She is known for her bold and colorful makeup looks, as well as her honest and unfiltered product reviews. Jackie’s message of self-love and her commitment to promoting diversity have made her a role model for many.

7. Nyma Tang

Nyma Tang is a South Sudanese beauty influencer who has made a name for herself in the beauty industry with her bold and daring makeup looks. With over 1 million subscribers on YouTube, Nyma has become a trailblazer for dark-skinned women in the beauty community. She is known for her vibrant and colorful makeup looks, and her message of self-love and inclusion has inspired many. Nyma’s authenticity and her commitment to promoting diversity have made her a force to be reckoned with in the beauty industry.

In summary, these beauty influencers are not only creating stunning makeup looks, but they are also using their platform to promote self-love, diversity, and inclusivity in the beauty industry. Their bold and daring makeup looks have inspired millions of people to experiment with their makeup and embrace their creativity. These influencers are breaking barriers and pushing boundaries, and their impact on the beauty industry is undeniable.

December 14, 2025
The Top 42 Beauty Influencers You Need to Know About in 2020

Blog Post: The Top 42 Beauty Influencers You Need to Know About in 2020

In today’s digital age, social media has become a powerful platform for beauty influencers to share their passion, knowledge, and expertise with millions of followers. These influencers have the ability to influence trends, shape perceptions, and drive sales in the beauty industry. With so many beauty influencers out there, it can be overwhelming to keep track of who’s who. That’s why we have compiled a list of the top 42 beauty influencers you need to know about in 2020.

1. Huda Kattan (@hudabeauty)
With over 43 million followers on Instagram, Huda Kattan is one of the most influential beauty bloggers in the world. She is the founder of Huda Beauty, a cosmetics brand that has gained a cult following for its high-quality products.

2. James Charles (@jamescharles)
James Charles rose to fame when he became the first male CoverGirl ambassador in 2016. He has since gained a massive following on social media for his makeup tutorials and creative looks.

3. Nikkie de Jager (@nikkietutorials)
Nikkie de Jager is a Dutch makeup artist and beauty vlogger known for her incredible transformations and makeup tutorials. She has over 13 million subscribers on YouTube and has collaborated with major beauty brands.

4. Jackie Aina (@jackieaina)
Jackie Aina is a Nigerian-American beauty influencer who is known for her honest reviews and tutorials. She is also an advocate for diversity and inclusivity in the beauty industry.

5. Jeffree Star (@jeffreestarcosmetics)
Jeffree Star started his career as a musician and has now become a successful beauty influencer and entrepreneur. He is the founder of Jeffree Star Cosmetics, a makeup brand that has gained a cult following for its unique and high-quality products.

6. Desi Perkins (@desiperkins)
Desi Perkins is a makeup artist and beauty influencer with over 3.5 million subscribers on YouTube. She is known for her easy-to-follow tutorials and collaborations with major beauty brands.

7. Patrick Starrr (@patrickstarrr)
Patrick Starrr is a makeup artist and beauty influencer who has collaborated with major brands like MAC and Sephora. He is known for his bold and glamorous makeup looks.

8. Laura Lee (@larlarlee)
Laura Lee is a beauty influencer who gained popularity through her YouTube channel where she shares makeup tutorials, reviews, and vlogs. She has collaborated with major beauty brands like Morphe and Benefit Cosmetics.

9. Tati Westbrook (@glamlifeguru)
Tati Westbrook is a beauty influencer who has gained a loyal following for her honest and in-depth product reviews. She also has her own makeup brand, Tati Beauty, which has gained rave reviews for its quality and innovation.

10. Carli Bybel (@carlibel)
Carli Bybel is a beauty influencer with over 6 million subscribers on YouTube. She is known for her natural and wearable makeup looks, as well as her fashion and lifestyle content.

11. Manny Gutierrez (@mannymua733)
Manny Gutierrez is a beauty influencer and makeup artist who has collaborated with major brands like Maybelline and Benefit Cosmetics. He is known for his bold and creative makeup looks.

12. Jaclyn Hill (@jaclynhill)
Jaclyn Hill is a beauty influencer and entrepreneur who gained popularity for her makeup tutorials and collaborations with major brands. She is the founder of Jaclyn Cosmetics, a makeup brand that offers high-quality and cruelty-free products.

13. Shayla Mitchell (@makeupshayla)
Shayla Mitchell is a beauty influencer with over 2.5 million subscribers on YouTube. She is known for her flawless makeup looks and collaborations with major beauty brands.

14. Kandee Johnson (@kandeejohnson)
Kandee Johnson is a makeup artist and beauty influencer who has been in the industry for over a decade. She is known for her creative transformations and collaborations with major brands like Too Faced.

15. Nikita Dragun (@nikita_dragun)
Nikita Dragun is a transgender beauty influencer and entrepreneur who has gained a massive following for her makeup tutorials and vlogs. She is also the founder of Dragun Beauty, a makeup brand that promotes self-expression and inclusivity.

16. Kathleen Lights (@kathleenlights)
Kathleen Lights is a beauty influencer and entrepreneur who has gained a loyal following for her honest and relatable content. She is the co-founder of Lights Lacquer, a nail polish brand that offers a variety of unique shades.

17. Tanya Burr (@tanyaburr)
Tanya Burr is a beauty influencer and entrepreneur who has been in the industry for over a decade. She has her own makeup and skincare line, and her YouTube channel features makeup tutorials, vlogs, and lifestyle content.

The Top 42 Beauty Influencers You Need to Know About in 2020

18. Chloe Morello (@chloemorello)
Chloe Morello is a beauty influencer with over 2.5 million subscribers on YouTube. She is known for her easy-to-follow makeup tutorials and collaborations with major brands like Clinique and Urban Decay.

19. Wayne Goss (@gossmakeupartist)
Wayne Goss is a makeup artist and beauty influencer who has gained a loyal following for his expert makeup tips and tutorials. He also has his own makeup brush line, which has received rave reviews for its quality.

20. Ingrid Nilsen (@ingridnilsen)
Ingrid Nilsen is a beauty influencer and entrepreneur who has gained a loyal following for her honest and relatable content. She is also the co-founder of the skincare brand, Bad Habit.

21. Christen Dominique (@christendominique)
Christen Dominique is a beauty influencer known for her flawless makeup looks and collaborations with major brands like Urban Decay and L’Oreal. She also has her own makeup brand, Dominique Cosmetics.

22. Sona Gasparian (@sonagasparian)
Sona Gasparian is a beauty influencer and makeup artist who has gained a loyal following for her easy-to-follow tutorials and collaborations with major brands. She is also the founder of Persona Cosmetics, a makeup brand that offers versatile and high-quality products.

23. Tamanna Roashan (@dressyourface)
Tamanna Roashan is a makeup artist and beauty influencer who has gained a massive following for her intricate and flawless makeup looks. She has also collaborated with major beauty brands like Anastasia Beverly Hills and Tarte Cosmetics.

24. Marlena Stell (@marlenastell)
Marlena Stell is a beauty influencer and entrepreneur who is known for her honest and informative product reviews. She is also the founder of Makeup Geek, a cosmetics brand that offers high-quality and affordable products.

25. Shaaanxo (@shaaanxo)
Shannon Harris, also known as Shaaanxo, is a beauty influencer and entrepreneur with over 3 million subscribers on YouTube. She is known for her creative and colorful makeup looks and collaborations with major brands like BH Cosmetics and Colourpop.

26. Chloe Morello (@chloemorello)
Chloe Morello is a beauty influencer with over 2.5 million subscribers on YouTube. She is known for her easy-to-follow makeup tutorials and collaborations with major brands like Clinique and Urban Decay.

27. Tati Westbrook (@glamlifeguru)
Tati Westbrook is a beauty influencer who has gained a loyal following for her honest and in-depth product reviews. She also has her own makeup brand, Tati Beauty, which has gained rave reviews for its quality and innovation.

28. Carli Bybel (@carlibel)
Carli Bybel is a beauty influencer with over 6 million subscribers on YouTube. She is known for her natural and wearable makeup looks, as well as her fashion and lifestyle content.

29. Sazan Hendrix (@sazan)
Sazan Hendrix is a beauty influencer and entrepreneur who has gained a loyal following for her fashion, beauty, and lifestyle content. She is also the co-founder of the haircare brand, Be Biotin.

30. Risabae (@risabae_art)
Risabae is a Korean beauty influencer and makeup artist who has gained a massive following for her incredible transformations and makeup tutorials. She has also collaborated with major beauty brands like Etude House and L’Oreal.

31. Nikkie de Jager (@nikkietutorials)
Nikkie de Jager is a Dutch makeup artist and beauty vlogger known for her incredible transformations and makeup tutorials. She has over 13 million subscribers on YouTube and has collaborated with major beauty brands.

32. Pony (@ponysmakeup)
Pony is a Korean beauty influencer and makeup artist who has gained a massive following for her flawless makeup looks and collaborations with major brands. She also has her own makeup brand, Pony Effect.

33. Jenn Im (@imjennim)
Jenn Im is a fashion and beauty influencer with over 2.5 million subscribers on YouTube. She is known for her creative and unique makeup looks, as well as her fashion and lifestyle content.

34. Huda Kattan (@hudabeauty)
With over 43 million followers on Instagram, Huda Kattan is one of the most influential beauty bloggers in the world. She is the founder of Huda Beauty, a cosmetics brand that has gained a cult following for its high-quality products.

35. James Charles (@jamescharles)
James Charles rose to fame when he became the first male CoverGirl ambassador in 2016. He has since gained a massive following on social media for his makeup tutorials and creative looks.

36. Nikkie de Jager (@nikkietutorials)
Nikkie de Jager is a Dutch makeup artist and beauty vlogger known for her incredible transformations and makeup tutorials.

December 14, 2025
Beauty Influencers Who Are Championing Diversity in the Industry

Blog Post Title: Beauty Influencers Who Are Championing Diversity in the Industry

Summary:

The beauty industry has long struggled with diversity and inclusivity, often promoting a narrow standard of beauty that excludes people of different races, ethnicities, sizes, and abilities. However, in recent years, there has been a rise in beauty influencers who are using their platforms to champion diversity and challenge these outdated beauty standards.

In this blog post, we will be highlighting some of the influential beauty influencers who are leading the charge for diversity in the beauty industry. From creating inclusive makeup lines to promoting body positivity and advocating for representation, these influencers are using their voices to make the beauty industry more inclusive for all.

First on our list is Jackie Aina, a Nigerian-American beauty influencer who has been a vocal advocate for diversity in the beauty industry. She has called out major beauty brands for their lack of inclusivity and has worked with brands like Too Faced and Anastasia Beverly Hills to expand their shade ranges. Aina also uses her platform to educate her followers about the importance of representation and has been a strong voice for inclusivity in the beauty community.

Beauty Influencers Who Are Championing Diversity in the Industry

Next, we have Nyma Tang, a South Sudanese beauty influencer who gained popularity for her “Darkest Shade” series on YouTube. In this series, she tests the darkest shades of foundation from different brands to see if they truly cater to people with deeper skin tones. Through this series, Tang has shed light on the lack of inclusivity in the beauty industry and has encouraged brands to do better in catering to all skin tones.

Another beauty influencer who is making waves in the industry is Huda Kattan. As the founder of Huda Beauty, Kattan has been a pioneer in creating inclusive makeup lines. She recently launched the Huda Beauty #FauxFilter Foundation with 30 shades, catering to a wide range of skin tones. Kattan has also used her platform to promote diversity and body positivity, encouraging women to embrace their unique beauty.

Body positivity and self-love are also at the forefront of influencer Loey Lane’s content. Lane is known for her unapologetic approach to body positivity and has been vocal about the lack of representation of plus-size women in the beauty industry. She has collaborated with brands like Wet n Wild and Lane Bryant to create inclusive makeup collections, and constantly uses her platform to promote self-love and body positivity.

In addition to promoting diversity in terms of race and body size, beauty influencer Manny Gutierrez, also known as Manny MUA, has been a strong advocate for gender inclusivity in the beauty industry. As a male makeup artist, Gutierrez has faced criticism and discrimination, but he has used his platform to break down stereotypes and challenge gender norms in the beauty world. He has collaborated with major beauty brands like Maybelline and Morphe to release inclusive makeup collections.

Last but not least, we have the inspiring beauty influencer, Winnie Harlow. As a model with vitiligo, Harlow has faced challenges in the fashion and beauty industry, but she has used her platform to celebrate her unique skin and inspire others to do the same. She has worked with brands like Desigual and H&M to promote diversity and raise awareness about skin conditions. Harlow has also been a strong advocate for representation of people with disabilities in the beauty industry.

In conclusion, these beauty influencers are using their platforms to champion diversity and inclusivity in the beauty industry. Through their advocacy and collaborations, they are challenging outdated beauty standards and promoting a more inclusive and representative beauty industry. They are not only inspiring others to embrace their unique beauty but also encouraging brands to do better in catering to all individuals. Let us continue to support these influencers and their efforts towards a more diverse and inclusive beauty industry.

December 14, 2025
Inside the Beauty Routine of 42 Top-Rated Influencers

Blog Post Title: Inside the Beauty Routine of 42 Top-Rated Influencers

In today’s digital age, social media influencers have become an important part of the beauty industry. These individuals have a massive following on various platforms and their recommendations and opinions hold a lot of weight in the eyes of their audience. As a result, many beauty brands collaborate with these influencers to showcase their products and reach a wider audience. But have you ever wondered what goes on behind the scenes of their flawless looks? In this blog post, we will delve deep into the beauty routines of 42 top-rated influencers and unveil their secrets to achieving that perfect glow.

1. Cleansing:
The first step in any skincare routine is cleansing, and this is no different for influencers. Many of them swear by double cleansing, which involves using an oil-based cleanser followed by a water-based cleanser to remove all traces of makeup and impurities. Some top-rated influencers like Huda Kattan and Jackie Aina also use a micellar water or toner after cleansing to ensure their skin is thoroughly clean.

2. Exfoliation:
Exfoliating is a crucial step in maintaining healthy and glowing skin. Many influencers use chemical exfoliants like AHAs and BHAs to gently remove dead skin cells and reveal brighter skin. Some popular choices among influencers include the Drunk Elephant T.L.C. Sukari Babyfacial and the Paula’s Choice Skin Perfecting 2% BHA Liquid.

3. Serums:
Serums are concentrated treatments that target specific skin concerns such as aging, hyperpigmentation, and acne. Influencers like Marianna Hewitt and Desi Perkins incorporate serums into their skincare routine to address their specific skin concerns. Some popular serums among influencers include the Sunday Riley Good Genes All-In-One Lactic Acid Treatment and the Skinceuticals C E Ferulic.

4. Moisturizer:
Hydrated skin is essential for a healthy and radiant complexion, and influencers know this all too well. Many of them use moisturizers rich in hyaluronic acid and other hydrating ingredients to keep their skin plump and moisturized. Popular choices among influencers include the Tatcha The Dewy Skin Cream and the La Mer Crème de la Mer.

Inside the Beauty Routine of 42 Top-Rated Influencers

5. Sunscreen:
It’s no secret that sunscreen is a non-negotiable step in any skincare routine. Influencers like James Charles and NikkieTutorials never skip this step, even on cloudy days. They opt for lightweight and non-greasy formulas like the Supergoop! Unseen Sunscreen and the La Roche-Posay Anthelios Mineral Sunscreen.

6. Makeup:
Now, onto the fun part – makeup. Many influencers have their own makeup lines, and they often use their own products in their routines. Huda Kattan, for example, uses her Huda Beauty #FauxFilter Foundation, while Jaclyn Hill reaches for her Morphe x Jaclyn Hill Eyeshadow Palette. However, they also experiment with other brands and products, such as the Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation and the Anastasia Beverly Hills Dipbrow Pomade.

7. Highlighter:
One thing that many influencers have in common is their love for a blinding highlight. Whether it’s a subtle glow or a full-on glittery shine, many top-rated influencers use highlighters to add radiance to their looks. Some popular choices include the Becca Shimmering Skin Perfector Pressed Highlighter and the Ofra Rodeo Drive Highlighter.

8. Eyelashes:
For many influencers, long and voluminous eyelashes are a must-have. Some achieve this with falsies, while others swear by lash extensions. Influencers like Patrick Starrr and Jeffree Star opt for lash extensions to give them a dramatic and fluttery look.

9. Haircare:
Influencers not only have flawless skin and makeup, but they also have enviable hair. Many of them use high-quality haircare products to maintain their locks, like the Olaplex No. 3 Hair Perfector and the Moroccanoil Treatment. They also make sure to use heat protectant products before styling their hair to prevent damage.

10. Self-Care:
Lastly, self-care plays a significant role in the beauty routines of top-rated influencers. Many of them prioritize taking care of their mental and emotional well-being, whether it’s through meditation, journaling, or regular exercise. They also stress the importance of getting enough sleep and staying hydrated for healthy and glowing skin.

In summary, the beauty routines of top-rated influencers involve thorough cleansing, exfoliation, targeted treatments, and hydration. They also incorporate high-quality makeup products and prioritize self-care to maintain a flawless look. By following these tips and tricks, you too can achieve a glowing complexion and feel confident in your own skin.

December 14, 2025