Blog Post Title: The Top 42 Most Followed Beauty Influencers on Social Media
In today’s digital age, social media has become a powerful platform for people to share their thoughts, opinions, and most importantly, their talents. One industry that has taken full advantage of social media is the beauty industry. Beauty influencers have become a driving force in the world of cosmetics, skincare, and fashion, with their opinions and recommendations having a significant impact on consumer trends and purchasing decisions.
With millions of followers and a strong presence on various social media platforms, beauty influencers have become the go-to source for all things beauty-related. In this blog post, we will take a look at the top 42 most followed beauty influencers on social media, who have captivated audiences with their expertise, creativity, and authenticity.
1. Huda Kattan (@hudabeauty)
Starting off our list is Huda Kattan, the founder of Huda Beauty. With over 50 million followers on Instagram, Huda has become one of the most influential beauty bloggers in the world. Her tutorials, product reviews, and makeup looks have inspired millions of beauty enthusiasts worldwide.
2. James Charles (@jamescharles)
James Charles is not just a beauty influencer but also a makeup artist, model, and YouTuber. With over 20 million followers on Instagram, James has made a name for himself with his vibrant and creative makeup looks.
3. Jeffree Star (@jeffreestarcosmetics)
Jeffree Star is a beauty mogul, with his own successful makeup brand, Jeffree Star Cosmetics. With a massive following of 18 million on Instagram, Jeffree’s bold and daring makeup looks have earned him a loyal fanbase.
4. NikkiTutorials (@nikkietutorials)
Nikkie de Jager, popularly known as NikkiTutorials, is a Dutch beauty vlogger known for her incredible makeup skills and honest product reviews. With over 14 million followers on Instagram, Nikki has collaborated with major beauty brands and has even worked with celebrities like Lady Gaga.
5. Michelle Phan (@michellephan)
Michelle Phan is a pioneer in the beauty influencer world, having started her YouTube channel in 2007. With over 9 million followers on Instagram, Michelle has collaborated with major brands and has her own makeup line, EM Cosmetics.
6. Jaclyn Hill (@jaclynhill)
Jaclyn Hill is a beauty influencer and entrepreneur, known for her stunning makeup looks and collaborations with major brands like Morphe. With over 6 million followers on Instagram, Jaclyn’s makeup tutorials and product reviews have gained her a loyal following.
7. Manny Gutierrez (@mannymua733)
Manny Gutierrez, also known as Manny MUA, is a beauty influencer and makeup artist with over 4 million followers on Instagram. His bold and creative makeup looks have earned him collaborations with major beauty brands like Maybelline and Morphe.
8. Zoë Sugg (@zoesugg)
Zoë Sugg, also known as Zoella, is a British beauty influencer, author, and YouTuber. With over 11 million followers on Instagram, Zoë has her own successful beauty line and has collaborated with major brands like ColourPop.
9. Tanya Burr (@tanyaburr)
Tanya Burr is a British beauty influencer and entrepreneur, with her own successful cosmetics line. With over 3 million followers on Instagram, Tanya’s makeup tutorials and product reviews have gained her a loyal following.
10. Desi Perkins (@desiperkins)
Desi Perkins is a beauty influencer and makeup artist known for her stunning makeup looks and collaborations with major brands like Quay Australia and Benefit Cosmetics. With over 4 million followers on Instagram, Desi’s tutorials and product reviews have earned her a loyal fanbase.
11. Patrick Starrr (@patrickstarrr)
Patrick Starrr is a beauty influencer and makeup artist with over 4 million followers on Instagram. His vibrant and bold makeup looks have earned him collaborations with major brands like MAC Cosmetics.
12. KathleenLights (@kathleenlights)
KathleenLights is a beauty influencer and YouTuber known for her honest product reviews and affordable makeup looks. With over 4 million followers on Instagram, Kathleen has collaborated with major brands like ColourPop and Morphe.
13. Carli Bybel (@carlibel)
Carli Bybel is a beauty influencer, YouTuber, and entrepreneur, with her own successful makeup line. With over 6 million followers on Instagram, Carli’s stunning makeup looks and product reviews have earned her a loyal following.
14. Christen Dominique (@christendominique)
Christen Dominique is a beauty influencer and makeup artist known for her creative and colorful makeup looks. With over 1 million followers on Instagram, Christen’s tutorials and product reviews have gained her a loyal fanbase.
The 42 Most Followed Beauty Influencers on Social Media
15. Jackie Aina (@jackieaina)
Jackie Aina is a beauty influencer and YouTuber known for her honest and informative product reviews and makeup tutorials. With over 3 million followers on Instagram, Jackie has collaborated with major brands like Too Faced and Anastasia Beverly Hills.
16. Tati Westbrook (@glamlifeguru)
Tati Westbrook, popularly known as GlamLifeGuru, is a beauty influencer and YouTuber known for her in-depth and honest product reviews. With over 9 million followers on Instagram, Tati’s recommendations have earned her a loyal fanbase.
17. Laura Lee (@larlarlee)
Laura Lee is a beauty influencer and YouTuber known for her vibrant and bold makeup looks. With over 5 million followers on Instagram, Laura’s collaborations with major brands like Morphe and Benefit Cosmetics have gained her a loyal following.
18. Nikita Dragun (@nikitadragun)
Nikita Dragun is a beauty influencer and YouTuber known for her stunning makeup looks and collaborations with major brands like Morphe and Too Faced. With over 6 million followers on Instagram, Nikita’s unapologetic and fierce personality has earned her a loyal fanbase.
19. Wayne Goss (@gossmakeupartist)
Wayne Goss is a British makeup artist and beauty influencer known for his makeup tutorials and product reviews. With over 1 million followers on Instagram, Wayne’s expertise and tips have earned him a loyal following.
20. Shaaanxo (@shaaanxo)
Shannon Harris, popularly known as Shaaanxo, is a beauty influencer and YouTuber from New Zealand. With over 2 million followers on Instagram, Shannon’s makeup looks and product reviews have gained her a loyal fanbase.
21. Nikkie de Jager (@nikkietutorials)
Nikkie de Jager, popularly known as NikkiTutorials, is a Dutch beauty vlogger known for her incredible makeup skills and honest product reviews. With over 1 million followers on Twitter, Nikki’s collaborations with major brands and celebrity clients have earned her a loyal following.
22. Thomas Halbert (@thomashalbert)
Thomas Halbert is a beauty influencer and YouTuber known for his colorful and creative makeup looks. With over 700,000 followers on Twitter, Thomas’s collaborations with major brands and his honest product reviews have earned him a loyal fanbase.
23. Marianna Hewitt (@marianna_hewitt)
Marianna Hewitt is a beauty influencer, blogger, and entrepreneur, with her own successful skincare line. With over 1 million followers on Twitter, Marianna’s beauty tips and product reviews have gained her a loyal following.
24. Nyma Tang (@nymatang)
Nyma Tang is a beauty influencer and YouTuber known for her informative and honest product reviews, with a focus on inclusivity and diversity in the beauty industry. With over 500,000 followers on Twitter, Nyma’s recommendations have earned her a loyal fanbase.
25. Liza Koshy (@lizakoshy)
Liza Koshy is a comedian, actress, and beauty influencer, known for her hilarious and relatable content on YouTube. With over 25 million followers on Instagram, Liza’s makeup tutorials and product reviews have gained her a loyal following.
26. Chloe Morello (@chloemorello)
Chloe Morello is an Australian beauty influencer and YouTuber known for her stunning makeup looks and collaborations with major brands like Smashbox and Benefit Cosmetics. With over 1 million followers on Twitter, Chloe’s tutorials and product reviews have earned her a loyal fanbase.
27. Shayla Mitchell (@makeupshayla)
Shayla Mitchell is a beauty influencer and makeup artist known for her bold and edgy makeup looks. With over 3 million followers on Instagram, Shayla’s collaborations with major brands like Maybelline and ColourPop have gained her a loyal following.
28. Patrick Ta (@patrickta)
Patrick Ta is a celebrity makeup artist and beauty influencer, known for his stunning red carpet looks and collaborations with major brands like Maybelline and MAC Cosmetics. With over 2 million followers on Instagram, Patrick’s talent and creativity have earned him a loyal fanbase.
29. Kandee Johnson (@kandeejohnson)
Kandee Johnson is a beauty influencer and YouTuber known for her transformative makeup tutorials and collaborations with major brands like Too Faced. With over 1 million followers on Twitter, Kandee’s creativity and expertise have gained her a loyal following.
30. Jenn Im (@imjennim)
Jenn Im is a fashion and beauty influencer, known for her chic and effortless style. With over 2 million followers on Instagram, Jenn’s makeup looks and product reviews have earned her a loyal fanbase.
31. Mariah Leonard (@mariahlleonard)
Mariah Leonard is a beauty influencer and YouTuber known for her informative and